Discover How G42's New Report Predicts A $30 Billion AI Sports Market By 2032
G42, a prominent AI and cloud computing firm based in Abu Dhabi, has unveiled a significant report at GITEX 2024. This report, titled "The Future of AI and Sport," highlights the transformative role of artificial intelligence in the sports industry. Developed with The Future Laboratory, it explores how AI will redefine key aspects of sports such as strategy, talent scouting, fan engagement, athlete health, and performance.
The report emphasises that AI is set to become an essential tool across all levels of sport. Industry forecasts predict the sports AI market will reach $30 billion by 2032, growing at an annual rate of 30%. This growth underscores AI's importance in optimising team tactics through data analysis, enhancing fan experiences with personalised content, and providing real-time health monitoring for athletes.

G42's partnerships with global sports organisations like the Mercedes-AMG PETRONAS Formula One Team and UAE Team Emirates place it at the forefront of using AI to enhance performance and strategy in elite sports. These collaborations demonstrate how advanced technologies can revolutionise training, competition, recovery, and fan engagement.
Peng Xiao, CEO of G42, stated: "This report is a glimpse into how AI will revolutionise how we play and watch sports. At G42, we believe that the future of sport will be defined by the seamless integration of AI, enhancing not only athletic performance but also the way we engage with the global sports community. By harnessing the power of AI, we are enabling athletes, coaches, and fans to experience sports in ways never thought possible, pushing the boundaries of human potential."
The report includes insights from experts across sports and technology fields. Contributors include Rory Smith from The New York Times Sports Correspondent; Ilario Corna from the International Olympic Committee; Dr Fabio Richlan from University of Salzburg; Jesse Davis from Professor of Machine Learning; Chris Brady from Sportsology Chief Intelligence Officer; Benn Achilleas from Sport Buff CEO and Founder; Alex Kipman from Analog AI Founder; Thomas Pramotedham from Presight CEO; and Farah Hillou from M42 Wellbeing Counsellor.
Thomas Pramotedham, CEO of Presight under G42’s umbrella, remarked: "AI is more than just a tool for improvement; it is reshaping the future of sports in unimaginable ways. From predictive analytics to enhancing fan engagement, AI's role in sports is only set to grow. G42’s partnership with Mercedes-AMG PETRONAS F1 Team and Presight’s with UAE Team Emirates illustrate how these innovations are already starting to make a difference."
The report identifies five critical areas where AI will have a significant impact: Strategy and Tactics, Talent Development, Fan Engagement, Health and Performance Monitoring, and Design Innovations. These areas highlight how AI can elevate every aspect of the sporting ecosystem.
As this comprehensive study suggests, integrating AI into sports offers unprecedented opportunities for athletes and fans alike. By leveraging cutting-edge technology for strategic advantage and enhanced experiences, G42 aims to redefine what is possible within competitive sports environments worldwide.
With inputs from WAM