Rakul Preet Singh's New Boo Brand Celebrates Entry Into Prestigious List With Alia Bhatt's Ed-A-Mama
Bollywood actresses have long ventured into entrepreneurship, contributing to environmental and economic growth. Many celebrities have successfully transitioned from the silver screen to business ventures.
Rakul Preet Singh launched her brand New Boo in 2023, joining the ranks of actress-entrepreneurs like Alia Bhatt, whose Ed-A-Mama started in 2020. A source close to Rakul mentioned, "Rakul is very happy after hearing this news. She's deeply moved to be among successful actress-entrepreneurs like Alia Bhatt, and feels honored to contribute in this meaningful way."

New Boo focuses on biodegradable reusable diapers, showcasing Rakul's commitment to environmental conservation. This venture highlights her dedication beyond acting.
In addition to New Boo, Rakul has also opened a restaurant named Arambam in Chennai and Hyderabad. This establishment emphasizes the nutritional benefits of millets, offering a menu centered around this grain.
Rakul's idea for Arambam is a dine-in concept that emphasizes the nutritional value of the grain and will offer a menu centered around millets. Her exploration proves how she is truly beyond her silver screen presence.
Rakul Preet Singh is just beginning her journey in the entrepreneur realm and with both Arambam and New Boo, aiming to achieve great things and keep adding other features to the cap.