Prime Video Unveils IFFI 2024 Line-up Featuring Rana Daggubati Show And Bandish Bandits Performance
Prime Video is set to leave a mark at the 55th International Film Festival of India (IFFI) with an impressive array of Indian stories, premieres, and performances. This involvement highlights its commitment to enhancing the film industry with a variety of engaging narratives. The festival will feature the world premiere of "The Rana Daggubati Show," the Asia premiere of "The Mehta Boys," and a lively closing performance by the "Bandish Bandits Season 2" cast. Additionally, Prime Video will participate in IFFI's Knowledge Series, offering insights into content creation.
Scheduled for release on November 23, "The Rana Daggubati Show" offers an inside look at famous personalities' lives. Rana Daggubati, serving as both executive producer and host, will engage in candid talks with stars like Dulquer Salmaan and Naga Chaitanya Akkineni. This unscripted series debuts on November 21, aiming to reveal celebrities' lighter sides. New episodes will air every Saturday, reaching audiences in India and over 240 countries globally.

"The Mehta Boys" is set for its Asia premiere on November 25, adding allure to the festival. Directed by Boman Irani, this acclaimed film explores the complex relationship between a father and son confined together for 48 hours. It presents a touching narrative filled with emotional depth and was recognised as Best Feature Film at the 15th Chicago South Asian Film Festival. Boman Irani, along with Avinash Tiwary and Shreya Chaudhry from the esteemed cast, will attend the premiere.
The festival will wrap up on November 28 with a vibrant musical performance from "Bandish Bandits Season 2." This event promises to showcase India's musical diversity with artists like Nikita Gandhi, Digvijay Singh Pariyar, and Mame Khan. The performance aims to celebrate India's rich cultural heritage, with the show's cast and crew present.
Prime Video's participation in IFFI includes involvement in the Film Bazaar's Knowledge Series. Manish Menghani will discuss strategies for launching film and series projects alongside other industry leaders. This session underscores Prime Video's dedication to nurturing India's creative talent and providing opportunities for content creators.
Prime Video's diverse activities at IFFI—from masterclasses to screenings—demonstrate its commitment to promoting outstanding Indian content. Through its engagement, Prime Video not only highlights its varied catalog but also encourages a deeper appreciation for India's cinematic arts. This contributes significantly to the festival's success and enriches cultural discussions.