Centena Group's AtlabShoponline Expands To Saudi Arabia, Boosting Educational Access

Centena Group, a UAE-based leader in science, engineering, education, and technology solutions, has launched its educational eCommerce platform, ‘AtlabShoponline,’ in Saudi Arabia. This expansion under its subsidiary ATLAB aligns with Saudi Arabia’s Vision 2030, which aims to enhance educational opportunities and services in various sectors including health, housing, and entertainment.

ATLAB, the educational solutions division of Centena Group, is spearheading efforts to shape the future of education in the Middle East. Leveraging its success in the UAE, ATLAB will provide Saudi Arabian teachers and students with advanced resources in artificial intelligence (AI), STEAM, coding, robotics, and sustainability. These resources are made possible through partnerships with global brands such as LEGO, KUBO, Tello Drones, and Sphero.

Sanjay Raghunath, Chairman and Managing Director of Centena Group, stated: "This is an exciting time for us as we further solidify our presence in the Middle East with the introduction of our new educational eCommerce platform in the KSA. It represents a significant step forward in our goal of providing seamless access to education for everyone through our subsidiary ATLAB."

Raghunath emphasized the group's dedication to sustainable growth and development within the Middle East and beyond. He highlighted their continuous investment in technological innovations to better serve society.

Positive Reception and Demand

AtlabShoponline has garnered significant interest from parents and educational institutions in the UAE, reflecting a growing demand for high-quality educational resources. The platform’s alignment with KSA’s Vision 2030 aims to support the nation’s transition to a knowledge-based economy by offering a wide range of products and services.

The platform has received a positive response, leading to increased demand from both institutions and parents. Notably, 80% to 90% of FIRST LEGO League (FLL) kits are purchased through AtlabShoponline, making it a preferred destination for educational competition resources.

Customised Educational Solutions

Nilesh Korgaonkar, CEO of ATLAB, commented: "Beyond conventional eCommerce platforms, AtlabShoponline is launching a customised approach for easy access to educational resources in KSA for an engaging learning experience. Backed by a team of educational experts, ATLAB works with schools to successfully incorporate new ideas into their courses."

Korgaonkar noted that the GCC region is evolving into a knowledge-based economy aimed at creating more private sector jobs for its young population. To support this development and boost employment and the economy, ATLAB provides STEAM-based education experiences that foster creativity, innovation, and critical thinking abilities among students.