Sony Middle East And Africa Introduces High-Quality ULT POWER SOUND® Series

Sony Middle East and Africa is proud to introduce the ULT POWER SOUND® series, a cutting-edge collection of wireless speakers and headphones designed to cater to the passionate music lover. This latest series is expertly crafted to provide an immersive sound experience akin to the vibrant ambiance of a live concert from the comfort of your home.

The ULT POWER SOUND® range features the wireless speakers: ULT TOWER 10, ULT FIELD 7, and ULT FIELD 1, along with the advanced wireless headphones, ULT WEAR. Each product in the lineup is equipped with the exclusive ULT button, enabling distinct sound modes that enhance the listening experience with unparalleled audio quality.

In a strategic partnership that underscores the fusion of technology and music, Sony has collaborated with GRAMMY® award-winning artist Peso Pluma, a global sensation known for topping charts worldwide. Peso Pluma champions the series' robust sound capabilities, stating, "The powerful sound and deep bass of the ULT POWER SOUND series thrills me. As a bass-centric musician, I believe these products offer an unparalleled auditory experience for fans." This partnership is part of Sony's "For The Music" campaign, aimed at connecting artists with their audiences through superior sound technology.

Featured Products

The ULT TOWER 10 is a powerhouse that transforms any space with its 360° Party Sound and Light, featuring multiple sound modes for enhanced bass, and a karaoke function with a wireless microphone. It can also sync with your TV, boosting your favorite shows and movies with outstanding audio quality.

The ULT FIELD 7 is a portable speaker designed to take the party outdoors. It is waterproof, dustproof, and boasts a battery life of up to 30 hours. With karaoke and guitar inputs, along with integrated lighting, the ULT FIELD 7 ensures your music remains the center of attention at any event.

Compact yet powerful, the ULT FIELD 1 speaker delivers exceptional bass in a portable design. It comes with a multi-way strap and is built to be waterproof, dustproof, and shockproof, perfect for entertainment on the move.

The ULT WEAR headphones immerse you in festival vibes with remarkable bass and advanced noise-cancelling technology. Designed for comfort and equipped with quick charge capabilities, the ULT WEAR is ideal for daily use.

Commitment to Sustainability

The ULT POWER SOUND® series not only excels in acoustic performance but also emphasizes environmental responsibility. The products are constructed using recycled plastics, showcasing Sony's commitment to minimizing its ecological footprint through sustainable manufacturing practices.

Availability

The ULT WEAR headphones will hit the market in April 2024, followed by the release of the ULT TOWER 10, ULT FIELD 7, and ULT FIELD 1 speakers in June 2024. For more information on each product, please visit the links provided for ULT TOWER 10, ULT FIELD 7, ULT FIELD 1, and ULT WEAR Headphones on Sony's official website.

This introduction of the ULT POWER SOUND® series by Sony Middle East and Africa marks a significant step in enhancing the music listening experience, merging superior sound technology with environmental sustainability, and fostering a closer connection between artists and their fans through high-quality audio solutions.