Zayed Higher Organization And Cinema City Al Qana Collaborate To Support People Of Determination
The Zayed Higher Organisation for People of Determination (ZHO) has partnered with Cinema City – Al Qana in Abu Dhabi. This collaboration aims to offer exclusive discounts and services to People of Determination, ZHO employees, and their families. The agreement focuses on promoting social inclusion and ensuring everyone has access to entertainment.
As part of the agreement, Cinema City will host special movie outings for People of Determination and ZHO staff. These events will follow a schedule agreed upon by both parties. Additionally, free tickets will be available for People of Determination during morning and evening shows. Their families and companions will enjoy a 50% discount on tickets.

To enhance the cinema experience, ZHO will provide free training sessions for Cinema City employees. These courses will cover sign language and best practices for interacting with People of Determination. This initiative aims to create a welcoming environment for all visitors.
ZHO employees are entitled to a 20% discount on movie tickets at Cinema City – Al Qana. Moreover, students and staff can join a membership program offering further discounts. Members can also earn loyalty points that can be redeemed for exclusive benefits in the future.
Cinema City is recognized as a key supporter of ZHO's initiatives within its field of expertise. This partnership helps raise awareness about the role of cinema in supporting People of Determination across various sectors.
Commitment to Social Inclusion
Abdullah Al Humaidan, Secretary-General of ZHO, emphasized the importance of this MoU in enhancing social inclusion. He stated that it reaffirms that People of Determination are integral to the community fabric. Hammad Atassi, CEO of Cinema City – Al Qana, highlighted that the MoU reflects values of solidarity and cooperation in fostering a compassionate society.
This collaboration between ZHO and Cinema City – Al Qana marks a significant step towards creating inclusive entertainment opportunities. By providing tailored services and training, they aim to ensure that everyone can enjoy cinema experiences comfortably.
With inputs from WAM