Tawdheef × Zaheb 2025 Inaugurated By Sheikh Nahyan To Connect Emirati Jobseekers With Future Skills
Sheikh Nahyan bin Mubarak Al Nahyan, Minister of Tolerance and Coexistence, officially opened "Tawdheef × Zaheb 2025" at the Abu Dhabi National Exhibition Centre (ADNEC). This event gathers key government and private organisations with thousands of Emirati job seekers. It aims to explore future career opportunities from 18th to 20th November, operating daily from 09:00 to 16:00.
The event aligns with President His Highness Sheikh Mohamed bin Zayed Al Nahyan's vision to invest in people and equip youth with skills for the digital economy and artificial intelligence. The UAE labour market is rapidly evolving towards technology-driven roles, highlighting the need for collaboration between government, education, and the private sector.
National reports show a growing demand for digital and AI skills. According to PwC’s AI Jobs in the UAE 2025 Report, demand for AI-related skills doubled between 2021 and 2024. The Digital Skills in Dubai Report also emphasises the necessity for widespread digital reskilling across the workforce.
The UAE is one of the fastest-growing markets in adopting AI jobs in the region. Emirati youth are showing strong readiness to compete and innovate within a knowledge-based economy. This trend underscores the importance of events like Tawdheef × Zaheb in preparing young Emiratis for future challenges.
Tawdheef × Zaheb 2025 offers various career-development features such as CV clinics, mock interviews, training on AI tools, career guidance, and specialised workshops in data, cybersecurity, and digital transformation. More than 100 entities are participating in this initiative.
Khaled Bin Brek from PwC Middle East stated that their involvement supports the UAE’s transition towards digital and AI-driven skills. Bushra Al Shehhi from ADIB Group stressed the significance of Emirati talent in adapting to industry changes. Fadi Harb from Informa Middle East noted that connecting labour-market data with practical upskilling opportunities is crucial for success.
Partnerships Enhancing Workforce Readiness
The event is held in partnership with Abu Dhabi Youth Council and Abu Dhabi Chamber. These collaborations aim to empower young Emiratis with future-ready skills while supporting national efforts to build a resilient workforce driven by innovation.
Tawdheef × Zaheb continues to play a vital role as the UAE accelerates its digital transformation journey. By equipping young Emiratis with essential skills, it contributes significantly to creating a workforce capable of thriving in an increasingly technology-focused world.
With inputs from WAM
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