Sharjah's Ramadan Shams Festival Aims To Empower Entrepreneurs And SMEs

The Sharjah Media City (Shams) is set to host the "Ramadan Shams Festival" from 28th to 31st March this year, at the Shams Business Centre. This event is designed to support and empower entrepreneurs, small and medium-sized projects, and productive families by providing them with a platform to reach wider markets. The festival is strategically planned to precede Eid Al Fitr, offering a unique shopping experience for visitors.

Rashid Abdullah Al Oubad, the Director of Shams, stated that the festival is a key part of their strategy to assist entrepreneurs, start-ups, and productive families. By offering a venue for these groups to display their ventures and products, the festival aims to inspire creators and artists during the holy month of Ramadan. Al Oubad further explained that the event would enable project owners to showcase and sell their projects, thereby connecting with a broader audience and supporting their sustainability goals.

The "Ramadan Shams Festival" is not just about shopping; it's an opportunity for small and medium-sized ventures to grow and for creative talents to be nurtured. Al Oubad emphasized that the festival would provide a supportive environment for national talent and introduce effective, sustainable approaches to entrepreneurship. With its diverse range of exhibitions from entrepreneurs and dedicated spaces for productive families, the festival aims to enhance their outreach significantly.

Visitors can look forward to an engaging lineup of activities including artistic performances, Ramadan-themed evenings, cultural and entertainment workshops, and interactive contests. The festival promises to be a vibrant celebration of creativity and entrepreneurship, offering something for everyone in the lead-up to Eid Al Fitr.

In summary, the "Ramadan Shams Festival" represents a significant opportunity for both participants and visitors. It not only supports local and regional entrepreneurs but also provides a festive shopping experience enriched with cultural and entertainment activities. As such, it stands as a testament to Sharjah Media City's commitment to fostering entrepreneurship and creativity within the community.

With inputs from WAM