Saudi Data Authority Rolls Out Campaigns To Educate On Data Protection Law
The Saudi Data and AI Authority (SDAIA) has initiated multiple awareness campaigns regarding the Personal Data Protection law, as per Royal Order No. (M/19) dated 9/2/1443H. SDAIA oversees the implementation of this law to safeguard personal data, maintain individual privacy, and regulate data processing.
These campaigns aim to educate the public about their responsibilities in protecting personal data. They also clarify the duties of data controllers in processing personal data to ensure privacy. The goal is to build trust in electronic transactions and reduce negative practices associated with data processing.

The law was amended by Royal Order No. (M/148) dated 5/9/1444H and became effective on 29/2/1445H. Entities affected by this law were given up to one year from its enforcement date to comply with its provisions, as outlined in Article Three of Royal Order No. (M/19).
SDAIA's National Data Management Office (NDMO) has conducted several awareness campaigns throughout the year. These initiatives target different age groups and nationalities, aiming to enhance understanding of the Personal Data Protection law and promote responsible sharing of personal data.
The campaigns also emphasize the importance of sharing personal data responsibly with entities. This responsible sharing helps individuals access better services, contributing to an improved quality of life. Additionally, these efforts aim to foster mutual trust between entities and individuals when handling personal data.
Building a Data-Driven Digital Economy
By promoting awareness and responsible data practices, SDAIA aims to achieve a stable environment for transactions involving personal data. This stability is crucial for building a digital economy driven by data.
The overall objective is to create a secure framework for personal data protection that benefits both individuals and entities. This framework supports the broader goal of enhancing trust in digital interactions and improving service quality through responsible data management.
SDAIA's ongoing efforts reflect its commitment to protecting personal data and fostering a trustworthy digital environment in Saudi Arabia.
With inputs from SPA