Saudi Arabia Chairs ASBU Meeting In Tunisia To Strengthen Arab Media Collaboration And Identity

The 112th Executive Council meeting of the Arab States Broadcasting Union (ASBU) was chaired by Saudi Arabia in Hammamet, Tunisia. Member states participated alongside ASBU President Mohammed bin Fahad Al-Harthi. Al-Harthi emphasised the need for enhanced Arab media cooperation to address development issues and amplify the voice of Arab people globally.

Al-Harthi pointed out that this gathering is a vital step towards unifying media efforts among member states. The strategic vision aims to highlight Arab identity, promote shared values, and align with global media trends according to the needs of Arab societies. He also mentioned investment projects aimed at providing ASBU with sustainable financial resources.

Among the initiatives discussed was the creation of a company to act as ASBU's investment arm, ensuring its flexibility and continuity. The meeting reviewed ASBU’s accomplishments over the past year, examined challenges facing Arab media, and explored investment opportunities to support media integration.

The meeting also addressed preparations for the upcoming Arab Media Conference in Iraq later this year. This conference is expected to be a significant platform for exchanging expertise and fostering collaboration among member states in the media sector.

Participants underscored the importance of sustained joint efforts to achieve ASBU's objectives. They aim to elevate the status of Arab media on a global scale and contribute to presenting a positive image of the Arab world. These efforts are crucial for maintaining unity and progress within the region's media landscape.

Al-Harthi highlighted that these discussions represent a strategic move towards enhancing cooperation among member states. The focus remains on promoting shared values while adapting to global media developments that meet the needs of Arab societies.

The meeting concluded with an emphasis on continued collaboration to achieve ASBU's goals. This includes elevating Arab media's global status and contributing positively to how the Arab world is perceived internationally.

With inputs from SPA