Rural Experience Transforms Agricultural Tourism Landscape In Al-Jouf
Al-Jouf's agricultural regions are a favourite spot for summer evenings, especially during the school holidays. In Sakaka, the average evening temperature is about 27°C, creating perfect conditions for family outings. The farms west of Sakaka offer memorable experiences, with one standout being Yousef Al-Haizan's farm. He has transformed it into a summer retreat that combines leisure, hospitality, and agricultural heritage.
Al-Haizan's farm spans over 70,000 square meters and offers diverse zones to enhance visitor experiences. It includes an equestrian area where people of all ages can enjoy horseback riding and lessons. Traditional seating areas serve Saudi coffee and dates in settings that reflect Al-Jouf’s cultural heritage. The site also features a Bedouin-style tent and other amenities to cater to visitors' needs.

This initiative is part of a larger community effort to promote rural tourism in Al-Jouf by using agricultural land creatively. It aims to engage local residents in shaping the region’s development through innovative experiences. By blending modern amenities with local identity, Al-Haizan hopes to offer visitors a unique experience that highlights the area's rich cultural background.
The farm provides open-air seating shaded by trees and designated areas for youth activities like horseback riding and motorbiking. This transformation reflects Al-Haizan's passion for agriculture and his love for the land. His efforts contribute to promoting rural tourism while preserving the agricultural heritage of Al-Jouf.
Throughout July, Al-Jouf enjoys mild evening weather, making it an ideal time for outings in its agricultural areas, resorts, and parks—favourite destinations for local residents. The pleasant climate encourages families to explore these areas and enjoy the unique blend of leisure activities available.
The community-driven approach to developing rural tourism in Al-Jouf not only enhances visitor experiences but also supports local economic growth. By transforming farms into tourist attractions, residents like Al-Haizan play a crucial role in promoting sustainable tourism that respects the region’s cultural heritage.
Al-Haizan's farm serves as an example of how agricultural spaces can be repurposed to offer engaging experiences for both locals and visitors. By integrating traditional elements with modern facilities, these initiatives help preserve the cultural identity of Al-Jouf while providing new opportunities for recreation and relaxation.
With inputs from SPA