Riyadh Season 2025 Launches With Grand Parade Amid Massive Public Attendance

Riyadh Season 2025 commenced with a spectacular parade in Riyadh, drawing large crowds between Kingdom Arena and Boulevard World. This event marked the start of a season filled with cultural and artistic variety. Turki Alalshikh, Chairman of the General Entertainment Authority (GEA), expressed gratitude to King Salman bin Abdulaziz Al Saud and Crown Prince Mohammed bin Salman for their unwavering support of the entertainment sector.

The parade was broadcast live on over 12 television channels and media platforms. It featured international performances from both local and global troupes. A highlight was the introduction of giant balloons from New York, presented in collaboration with a leading American company known for festive shows. This marked their first appearance in Saudi Arabia.

The sky above Riyadh was illuminated with coloured smoke effects matching the season's logo colours. This added to the festive atmosphere as spectators engaged with live artistic performances. Creative floats combined music and artistry, offering an exceptional experience that captured the spirit of the season.

This parade signifies the grand opening of Riyadh Season 2025, which promises a diverse array of world-class events and experiences over several months. These activities aim to enhance Riyadh's reputation as a premier global entertainment hub, blending tradition with modernity in the international events arena.

Turki Alalshikh highlighted the importance of this support in fostering growth within Saudi Arabia's entertainment industry. The event not only showcased local talent but also brought international acts to Saudi audiences, reflecting a blend of global influences.

The parade concluded with vibrant displays that left attendees thrilled by the creativity on show. The combination of music, art, and innovation provided an unforgettable experience for all present, embodying the enthusiasm and passion of Riyadh Season's audience.

With inputs from SPA