MBR Humanitarian Charity Pledges AED 20 Million To Support Mothers Worldwide

Under the guidance of H.H. Sheikh Ahmed bin Mohammed bin Rashid Al Maktoum, the Mohammed Bin Rashid Al Maktoum Humanitarian and Charity Establishment has pledged AED20 million to the 'Mothers’ Endowment' campaign. This initiative, inaugurated by His Highness Sheikh Mohammed bin Rashid Al Maktoum, is designed to pay tribute to mothers globally by encouraging donations in their honor. The campaign focuses on bolstering education and training in underprivileged communities, aiming to make a significant impact on a global scale.

H.H. Sheikh Ahmed bin Mohammed emphasized the campaign's role in expressing gratitude and respect towards mothers, acknowledging their pivotal role in shaping future generations through education and moral guidance. He highlighted the initiative's goal to strengthen family bonds and promote unity, positioning mothers as the foundational pillar of the family unit, which in turn forms the core of the nation.

Abdullah Al Basti, leading the Establishment's Board of Trustees, outlined the campaign's objectives, which include celebrating mothers, enhancing global education access, fostering a culture of endowments, and ensuring continuous philanthropic efforts. He reaffirmed the Establishment's dedication to supporting charitable activities under H.H. Sheikh Ahmed bin Mohammed's leadership and praised Sheikh Mohammed bin Rashid Al Maktoum for his ongoing commitment to humanitarian causes worldwide.

The 'Mothers’ Endowment' campaign invites contributions from individuals and corporate entities alike through various channels. This initiative is part of a broader effort by the Mohammed Bin Rashid Al Maktoum Humanitarian and Charity Establishment to engage in sustainable charity work. The Establishment has previously supported several significant campaigns during Ramadan, such as the ‘10 Million Meals’, ‘100 Million Meals’, and ‘Billion Meals’ campaigns. Additionally, last year's ‘1 Billion Meals Endowment’ campaign aimed at reviving endowments as a sustainable means of community support, particularly in combating hunger, aligns with key Sustainable Development Goals.

This latest donation underscores the Establishment's commitment to fostering a culture of giving and supporting vital sectors like education through innovative campaigns. By honoring mothers and promoting family cohesion, the 'Mothers’ Endowment' campaign seeks to make a lasting impact on communities around the world.

With inputs from WAM