Sharjah Launches New Service To Support SMEs And Entrepreneurs

Sharjah Media City (Shams) has introduced "Mazeed," a service aimed at empowering entrepreneurs by offering comprehensive solutions for startups and small to medium-sized enterprises (SMEs). This initiative provides tailored services that simplify company formation and growth, including financial solutions, digital marketing, legal consultancy, and operational support. The goal is to foster an environment that encourages innovation and creativity.

The launch of Mazeed aligns with Shams' strategy to bolster entrepreneurship in Sharjah and the UAE. By offering practical solutions, it simplifies business management, reduces operational costs, and promotes sustainability and growth. Rashid Abdullah Al Obad, Director of Shams, highlighted that "Mazeed" marks a step towards enhancing digital innovation in the business landscape.

Shams has formed strategic partnerships with Aura, Peko, and Qashio to provide SMEs with seamless access to essential financial and operational services. These collaborations ensure business owners have the necessary tools to optimise their operations effectively. Through its partnership with Aura, companies gain access to flexible financing options like invoice financing for B2B transactions and installment payment plans for licensing fees.

Peko offers a range of vital business services such as utility bill payments, mobile bill management, flight and hotel bookings, and payroll processing. Additionally, Peko provides digital business tools like WhatsApp for Business and electronic signatures to simplify operations for entrepreneurs. Meanwhile, Qashio focuses on advanced financial management solutions including expense management, virtual bank account creation, and a rewards system through Qashio Points.

"Mazeed" aims to simplify the entrepreneurial journey by allowing business owners to concentrate on growth rather than complex operational procedures. Rashid Abdullah Al Obad stated: "Mazeed aims to simplify the journey of entrepreneurs, enabling them to focus on growing their businesses instead of dealing with complex operational procedures." This aligns with Sharjah's vision of supporting a sustainable economy while enhancing customer experience through innovative services that meet business sector needs.

The partnership with Qashio also introduces a revenue-sharing model. This collaboration aims to drive innovation within the business ecosystem by providing cutting-edge solutions that support startup sustainability and growth in the UAE. As part of its strategy to expand services for entrepreneurs, "Mazeed" will continue forming new strategic partnerships across various sectors.

Future announcements are expected as these collaborations evolve. They aim to further enhance the support available for startups in the region by driving innovation within the business ecosystem. The focus remains on providing advanced solutions that promote sustainability and growth among UAE startups.

With inputs from WAM