Majra Launches The 2025 Impact Summit In Abu Dhabi To Foster Social Responsibility Initiatives

Majra is gearing up to host the 2025 Impact Summit on 27 November in Abu Dhabi. This event marks the first national platform for Corporate Social Responsibility (CSR) and impact, uniting leaders in social responsibility under the theme "Unifying Collective Good for the UAE." The Summit aims to foster collaboration among government bodies, private sectors, academia, and civil society to enhance sustainable impact measurement.

The Summit will feature over 25 speakers across four main panel discussions and 25 interactive talks at the "Impact in Action" stage. Additionally, there will be 25 exhibiting projects and organisations. More than 400 leaders and experts from various sectors, including senior government officials, CEOs of national and international companies, academics, civil society leaders, people of determination, and investors will participate.

Strategic partnerships play a crucial role in supporting the Summit. Government partners include the Ministry of Economy and Tourism, Ministry of Health and Prevention, Ministry of Education, Ministry of Climate Change and Environment, Ministry of Culture, Ministry of Sports, Ministry of Industry and Advanced Technology, along with seven Chambers of Commerce and Industry in the UAE.

Corporate partners such as Al Tamimi, Nestlé, National Bonds, Social Contributions Authority (Ma’an), Jood – Dubai Social Contributions Authority, UN Global Compact, and Emirates Environmental Group are also involved. Executive partners include Desert Group, Al Rais Travels & Cruises, The Waste Lab, RBT Collective, Uber, and Careem.

The Summit includes innovative spaces designed to inspire people of determination through sensory experiences and projects they lead themselves. Emirati musician Dana Al-Kathiri will perform live with a piece titled "Legacy of the Founder," adding a cultural dimension to the event.

Sarah Shaw, CEO of Majra, highlighted that this Summit is a strategic milestone for developing an integrated national CSR system aimed at sustainable impact in the UAE. She stated: "We seek to transform good into results measured by real impact on people’s lives and communities."

Focus on Measurable Outcomes

The event represents a shift from traditional CSR concepts towards an approach focused on measurable outcomes. This aligns with UAE leadership's goal to strengthen a sustainable community impact ecosystem. The Summit aims to expand social impact concepts by transforming corporate initiatives into measurable national outcomes that support sustainable development.

The program includes specialized panel discussions covering topics like The UAE CSR Ecosystem; Roadmap to the Impact Economy: Partnerships for Good & NPPs; Measuring Impact: From Intent to Accountability; The Future of CSR & Shared Value.

The Summit is supported by strategic partnerships between government entities and private sector corporations. These collaborations aim to unite impact leaders in social responsibility efforts across various sectors.

This gathering is pivotal for discussing pathways towards strengthening the roadmap for a UAE impact economy. It focuses on clear impact measurement metrics and explores the future of social responsibility within the country.

With inputs from WAM