Emirates Health Services Launches Your Heart Is Your Life Campaign To Combat Cardiovascular Diseases

Emirates Health Services (EHS) has introduced the "Your Heart, Your Life" campaign. Dr. Yousif Mohamed Al Serkal, Director General of EHS, attended the launch. This initiative seeks to highlight the importance of early detection of cardiovascular diseases, which are the leading cause of death worldwide. The campaign supports EHS's mission to enhance public health and aligns with the National Strategy for Wellbeing 2031.

The campaign will provide comprehensive screening services for 10,000 individuals aged 18 and above over a span of 100 days, from October until the year's end. These screenings will include vital sign assessments, HbA1c tests for blood sugar levels, cholesterol checks, and evaluations of cardiovascular risk. Smoking habits and family medical history will also be considered.

Dr. Kareema Alraesi, Director of the Primary Healthcare Department at EHS, stressed that this campaign addresses significant health challenges faced by both the UAE and globally due to cardiovascular diseases. She noted that focusing on early detection and preventive guidance is crucial in reducing disease prevalence. "This campaign represents a pivotal effort in our ongoing mission to deliver proactive and therapeutic healthcare services, ensuring the well-being and quality of life for our community," she said.

An electronic system has been set up to refer patients at risk to specialized care proactively. This system ensures smooth coordination between EHS primary healthcare centres and affiliated hospitals. The aim is to streamline patient referrals and improve healthcare delivery efficiency.

EHS is partnering with global healthcare leaders Bayer and Merck for this campaign. The initiative spans multiple health centres across Dubai and the northern emirates. Field campaigns will also be conducted at various government and private entities to maximise community outreach and engagement.

By leveraging strategic partnerships and advanced technology, the "Your Heart, Your Life" campaign underscores EHS’s commitment to delivering innovative, accessible healthcare services. It aims to address critical health priorities across the UAE effectively.

This initiative highlights EHS's dedication to improving public health through strategic collaborations and technological advancements. By focusing on early detection and preventive measures, it strives to reduce cardiovascular disease prevalence in the UAE.

With inputs from WAM