E& Partners With Fathers' Endowment Campaign To Support Healthcare For Less Fortunate In UAE

e& has become a key partner in the Fathers' Endowment campaign, initiated by His Highness Sheikh Mohammed bin Rashid Al Maktoum. This initiative aims to honour fathers by creating a sustainable fund for healthcare and treatment for those in need. e& is leveraging its platforms and resources to facilitate donations, allowing people to contribute in their fathers' names.

The campaign is part of the Mohammed bin Rashid Al Maktoum Global Initiatives. It highlights the UAE's values of generosity and human solidarity. By promoting charitable endowments, it seeks to foster a community-wide movement supporting these goals. The UAE is recognised for its commitment to such noble causes.

Masood M. Sharif Mahmood, CEO of e& UAE, expressed pride in partnering with the campaign. He stated, "We are honoured to be a main partner of the Fathers' Endowment campaign, which reflects the UAE's commitment to providing sustainable healthcare for communities in need. This commitment is rooted in the UAE's humanitarian mission and the belief that access to healthcare is essential for social prosperity and a dignified life."

e& supports this initiative through various means, including SMS donations and promoting it on multiple platforms. They have also changed their network name to raise awareness. Special mobile numbers will be auctioned at the Most Noble Number charity auction on 15th March at Armani Hotel Dubai, Burj Khalifa.

The auction will feature participation from notable businessmen and philanthropists in the UAE. Special numbers up for auction include: 0500777777, 0500999999, 0565000000, 0565500000, 0565555553, 0569222222, 0543444444, 0545555557, 0547700000 and 0548888884.

Donations can be made via the campaign's website FathersFund.ae or through its toll-free contact centre at 8004999. Contributions are also accepted via bank transfer to Emirates Islamic Bank (IBAN: AE020340003518492868201) in UAE dirhams.

Multiple Ways to Contribute

The campaign offers SMS donation options by sending "أبي" or "Father" through du and Etisalat by e& in the UAE to specific numbers: 1034 for AED10, 1035 for AED50, 1036 for AED100, and 1038 for AED500. Additionally, donations can be made via the DubaiNow app under "Donations" or by creating a wallet on Jood.ae.

"Participating in this campaign demonstrates e &'s strong commitment to social responsibility and support for national efforts to promote sustainable philanthropy. We aim to make a tangible difference in the lives of less fortunate individuals," added Mahmood.

This initiative underscores e&'s dedication to social responsibility while supporting national efforts towards sustainable philanthropy. By participating in this campaign, e& aims to significantly impact those less fortunate.

With inputs from WAM