DXB LIVE Achieves Significant 40% Growth In First Half Of 2025 With Expanded Global Presence

DXB LIVE, the event management arm of Dubai World Trade Centre, has seen a 40% growth in the first half of 2025 compared to last year. This growth reflects its expanding influence both regionally and globally. During this period, DXB LIVE managed 127 events, including exhibitions, conferences, entertainment events, and graduation ceremonies across various emirates.

Among these events, DXB LIVE was the main contractor for 38, providing comprehensive event services. The company constructed over 430,000 square feet of event features and developed 272 exhibition stands covering an area of 250,000 square feet. This included 36 stands abroad in countries like Germany and Saudi Arabia.

DXB LIVE's international footprint includes significant global events such as Gulfood and the World Police Summit. It has also participated in prestigious exhibitions in the USA, Korea, Germany, China, Singapore, Spain, Egypt, and Morocco. These efforts are part of its strategy to enhance Dubai’s global standing in the events sector.

Khalid Al Hammadi from Dubai World Trade Centre stated: "At DXB LIVE, we continue to expand our business and presence across the Middle East, the Gulf, and international markets... Our mission is to strengthen Dubai’s global position in the events sector by delivering world-class services that meet international standards..."

The World of Coffee Dubai 2025 was a major highlight for DXB LIVE. Held last February over 20,000 square metres, it attracted around 17,000 business visitors from 78 countries. This represented a 30% increase from the previous year. The event featured over 1,980 companies and brands with ten national pavilions.

In recognition of its excellence in event management, DXB LIVE won three awards at the Middle East Event Awards 2025. These included Best Community Event for Hatta Cultural Nights and Best Stand Design for FujiFilm at Medlab. The accolades underscore its commitment to innovation and enhancing visitor experiences.

Commitment to Innovation

The company’s success is attributed to its dedication to delivering integrated services that inspire participants. By adopting new insights and innovative solutions, DXB LIVE aims to captivate audiences while maintaining high standards in service delivery.

The first edition of Dubai Coffee Festival 2024 also earned recognition as Best Event on a Budget at the awards ceremony. With more than 20 thousand attendees, it reinforced DXB LIVE's reputation as a premier destination for coffee enthusiasts.

Overall, DXB LIVE continues to grow its presence across local and international markets by offering world-class event services that align with global standards.

With inputs from WAM