Dubai Unveils Kid-Friendly Staycations & Playcations Guide For Summer Fun

Brand Dubai, the creative arm of the Government of Dubai Media Office (GDMO), has introduced its first interactive guide as part of the latest phase of the #DubaiDestinations campaign. This initiative invites both local and international audiences to enjoy an epic summer in Dubai.

The guide, titled ‘Dubai’s Kid-Friendly Staycations & Playcations’, offers a comprehensive list of recreational destinations and experiences for families during the summer months. It highlights a diverse array of activities, hotels, and beachfront resorts that ensure a memorable summer in Dubai.

The latest phase of the #DubaiDestinations campaign captures Dubai's essence as a unique summer destination. It focuses on beach destinations, waterparks, indoor activities, and luxurious hotel pools. The campaign showcases the city's diverse range of experiences catering to people of all ages and nationalities.

May Al Naqbi, Senior Executive, Creative Projects at Brand Dubai, stated: "We are excited to mark the start of the #DubaiDestinations summer campaign with the launch of ‘Dubai’s Kid-Friendly Staycations & Playcations’ guide. This is the first in a series of guides that will showcase Dubai’s unique summer offerings. Whether people are seeking adventure, relaxation, or culinary delights, the guide has something for everyone. Through launching interactive guides, we aim to highlight events, experiences and activities that make Dubai a one-of-a-kind summer destination, offering unparalleled experiences for both residents and visitors."

The guide lists family-friendly hotels with play areas for children and on-site restaurants. These establishments ensure an unforgettable experience for both residents and visitors. Additionally, it highlights numerous water parks and activities designed for people of all ages. The attractions listed guarantee a refreshing escape from the summer heat.

Restaurants and cafes across Dubai featuring dedicated play spaces for children are also included in the guide. These venues provide an ideal setting for families to enjoy delicious meals while children engage in fun and creative play.

Comprehensive Media Coverage

The campaign has been rolled out across digital, broadcast, print, and outdoor media to reach large sections of local and international audiences. Brand Dubai is implementing this campaign in cooperation with various stakeholders and the creative media community.

To view the latest guide in English and Arabic, please click on the following link: Guide Link.

With inputs from WAM