Brand Dubai Unveils 12th Edition Of Flag Garden Honouring UAE's Founding Leaders
Brand Dubai, the creative division of the Government of Dubai Media Office, has unveiled the 12th edition of the Flag Garden at Jumeirah Beach, Umm Suqeim 2. This event is part of Dubai's 'National Month' celebrations under the #ZayedAndRashid campaign. The initiative honours the UAE's Founding Fathers, Sheikh Zayed bin Sultan Al Nahyan and Sheikh Rashid bin Saeed Al Maktoum, whose leadership united and advanced the nation.
The Flag Garden this year showcases an impressive design with 11,000 UAE flags forming large portraits of these leaders. The display spans 60 metres in height and 90 metres in width. This creative installation symbolises Emirati unity and loyalty to foundational values and leadership.
Shaima Al Suwaidi, Director of Brand Dubai, stated: "The Flag Garden is one of Dubai’s most prominent national events, bringing together art, creativity, and deep national symbolism. It is a space to celebrate the Founding Fathers and the values of unity, loyalty, and belonging that continue to define our nation." She highlighted that this year's event conveys gratitude to the leadership and pays tribute to Sheikh Zayed bin Sultan Al Nahyan and Sheikh Rashid bin Saeed Al Maktoum.
Al Suwaidi also mentioned that Brand Dubai's role in organising national celebrations reflects trust in their capabilities. A comprehensive plan was developed for these festivities with support from various entities. Mahra Alyouha from the organising committee noted: "Over the past years, the Flag Garden has become a national icon and a prominent tourist attraction, drawing thousands of visitors – citizens, residents, and tourists – who come to experience its visual splendour and patriotic spirit."
This year's Flag Garden coincides with 'National Month' celebrations in Dubai. Events include UAE Flag Day on 3 November and Eid Al Etihad on 2 December. The garden will be open from 3 November 2025 until 10 January 2026. Visitors can capture moments using #ZayedAndRashid on social media.
The 'National Month' campaign was initiated by H.H. Sheikh Ahmed bin Mohammed bin Rashid Al Maktoum for a second year with Brand Dubai's coordination alongside government partners. It aims to synchronise celebratory activities across Dubai from UAE Flag Day to Eid Al Etihad.
Diverse Celebrations
The #ZayedAndRashid campaign is central to 'National Month,' showcasing Emirati appreciation for their leaders' enduring legacy. The campaign features various national, community, and cultural activities allowing all societal segments to express pride in UAE identity.
These celebrations highlight Dubai's cultural diversity while offering insights into UAE achievements. Visitors are encouraged to share their experiences at the Flag Garden using hashtags like #UAEFlagGarden #ZayedAndRashid.
The event underscores how deeply intertwined leadership appreciation is with Emirati culture. By celebrating these occasions, residents and tourists alike gain a deeper understanding of what defines this vibrant nation.
With inputs from WAM
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