ADIBF Initiatives Enhance Cultural And Intellectual Awareness In The Community

The Abu Dhabi International Book Fair (ADIBF) is a significant event that highlights national efforts to boost cultural and intellectual engagement. This aligns with the "Year of Community" initiative. The Mohammed bin Rashid Al Maktoum Knowledge Foundation (MBRF) is actively participating by presenting its projects that encourage reading and strengthen ties with literature.

Jamal bin Huwaireb, CEO of MBRF, shared with the Emirates News Agency (WAM) that ADIBF has grown into a major international exhibition, drawing substantial global interest. He mentioned that the foundation's pavilion features over 100 diverse events, showcasing several key initiatives. These include "Bil Arabi," "My Family is Reading," the "Dubai International Programme for Writing," and "Knowledge Lounge," along with numerous seminars and panel discussions.

Launched in 2013, "Bil Arabi" is a flagship initiative of MBRF aimed at promoting the Arabic language worldwide. It seeks to enhance its use among youth on social media and position it as a tool for knowledge and innovation. The initiative focuses on increasing Arabic content on digital platforms, developing research projects, and translating global resources into Arabic.

The "Dubai International Programme for Writing" supports emerging writing talents across various fields, from science and research to literature and poetry, aiming to elevate them internationally. Since its launch in 2013, the programme has become one of the foundation's key initiatives, providing a nurturing environment for creativity and innovation. It has enriched the literary and intellectual movement at local, regional, and global levels.

The "My Family is Reading" initiative promotes daily reading habits within families by providing curated book collections. These collections include globally acclaimed works translated into Arabic, encouraging knowledge enrichment across all age groups. This initiative aims to foster a culture of reading within households.

The "Knowledge Lounge" promotes quality reading as an integral part of daily life. It organises interactive sessions connecting readers with authors, self-development coaches, and specialists to foster deep discussions and idea exchanges. This initiative enhances participants’ analytical and critical reading skills, encouraging intellectual discussions.

Engaging Youth in Cultural Activities

Bin Huwaireb emphasised that the fair is a key scientific and intellectual event, stressing the importance of broad community involvement, especially among the youth. He believes that reading is essential for knowledge sustainability and cultural awareness.

The activities under these initiatives span all Emirates and some Arab countries, creating inspiring environments that stimulate intellectual engagement. By engaging youth in these cultural activities, MBRF aims to cultivate a generation that values knowledge sharing and cultural understanding.

With inputs from WAM