Abdulla Al Hamed Engages With RedBird IMI And All3Media CEOs To Discuss Media Collaboration

Abdulla bin Mohammed bin Butti Al Hamed, who chairs the National Media Office and UAE Media Council, recently met with Jeff Zucker, CEO of RedBird IMI, and Jane Turton, CEO of All3Media. The meeting took place at the Office’s headquarters in Abu Dhabi to discuss potential collaborations in media, visual production, and digital content.

The discussions also focused on enhancing partnerships with Emirati media organisations. This aims to boost the content industry and support joint projects based in the UAE. Both parties explored future collaboration opportunities through the upcoming Bridge Summit, a significant global media event set for December in Abu Dhabi.

The Bridge Summit is anticipated to gather thought leaders, media professionals, and content creators worldwide. It represents a strategic chance to expand discussions on media's future and strengthen its role as a catalyst for positive change in multi-platform content production and distribution.

Abdulla Al Hamed highlighted that "The United Arab Emirates views media as one of the pillars of comprehensive national development." He emphasised the country's goal to build a modern media ecosystem that mirrors its values and aligns with economic, cultural, and social changes.

Al Hamed further stated that "The UAE’s future media vision is founded on balancing technological advancement with credibility and high-quality content." This vision aims to make the national media system a model of professionalism and international partnership rooted in mutual respect.

The UAE is committed to collaborating with major global media firms. This aligns with its vision to create world-class content from the UAE for an international audience. Such content will reflect the nation's cultural diversity and leadership in development.

RedBird IMI and All3Media: Key Players in Global Media

RedBird IMI is a joint venture between RedBird Capital Partners from the USA and International Media Investments (IMI), based in Abu Dhabi. Last year, RedBird IMI acquired All3Media for US$1.5 billion. All3Media is among the leading independent television and film production companies globally.

Its joint owners include Warner Bros. Discovery, Inc., and Liberty Global Ltd., making it a significant player in global media production and distribution. The collaboration between these entities highlights their commitment to advancing high-quality content creation.

This meeting underscores the UAE's dedication to fostering international partnerships in media. By hosting events like the Bridge Summit, the country aims to position itself as a central hub for regional and global media industries.

With inputs from WAM