Survey Identifies Kohli, Sharma, And Bumrah As India's Leading T20 World Cup Icons
A recent survey conducted by Wise, a global technology company specialising in financial management, highlights cricket's expanding role in connecting Indians worldwide during the T20 World Cup 2024.
The study surveyed over 1,000 respondents in India, revealing that cricket-related activities are pivotal in maintaining familial and social ties across borders during the T20 World Cup. Watching and discussing matches help 39% of respondents stay in touch with overseas family and friends. Other top activities include sharing new recipes (42%), sending money for special occasions (40%), and sharing music (39%). These activities underscore the importance of shared experiences in maintaining connections.

The survey indicates that 77% of respondents have family living abroad. Additionally, 61% observed at least three or four loved ones relocating internationally in the past five years. This trend highlights the growing diaspora and the need for meaningful ways to stay connected.
Financial transactions play a crucial role in maintaining family bonds. About 55% of respondents send money abroad monthly for various reasons, including gifts for special occasions (49%), education (17%), and daily life expenses (10%).
The upcoming T20 World Cup is anticipated to further strengthen international connections. About 44% of respondents would travel internationally to attend matches, and 72% believe the tournament offers bonding opportunities with loved ones in the US. These figures highlight cricket's unifying power.
Players like Virat Kohli, Rohit Sharma, and Jasprit Bumrah are expected to have a major impact on the T20 World Cup. Virat Kohli is anticipated by 85% of respondents to significantly influence the tournament, followed by Rohit Sharma (67%) and Jasprit Bumrah (38%). Fans are optimistic about India's chances, with 54% believing India will win the T20 World Cup.
It remains to be seen how Kohli and other Indian team members will perform in this crucial ICC competition. India is slotted in Group A along with Ireland, USA, Canada, and Pakistan.