Saudi's Tanmiah Food Partners With Griffith Foods To Drive Halal Culinary Innovation In Middle East

Tanmiah Food Company, a key player in the Middle East for fresh poultry, processed proteins, animal feed, health products, and restaurant operations, recently announced its strategic partnership with Griffith Foods.

This global product development firm specialises in creating bespoke food ingredient solutions, marking a significant step towards diversifying Tanmiah's offerings and broadening its regional outreach. This collaboration is set to enhance Saudi Arabia's Vision 2030 goals by bolstering food security, achieving self-reliance, and embedding sustainability throughout the supply chain.

This alliance aims to forge a supply agreement that will ensure product availability and foster growth in specific market niches. By combining Griffith Foods' specialization in food product development and ingredient systems with Tanmiah's robust market presence in the region, the partnership is poised to address key contract aspects and devise innovative strategies.

Furthermore, the two entities will consider launching a joint venture within Saudi Arabia, aimed at uncovering new growth avenues and crafting a holistic business strategy to improve operational and product development efficiencies. Central to this initiative is the establishment of a cutting-edge R&D centre in Saudi Arabia, focusing on food innovation, product formulation, and the creation of healthier and sustainable food solutions for both local and international markets.

The collaboration between Tanmiah and Griffith Foods comes at a time when the demand for halal food solutions is surging, as underscored by the recent Makkah Halal Forum 2025. Together, they aim to establish a formidable halal brand not just in Saudi Arabia but globally. This will involve leveraging Griffith Foods' expertise in global product development in conjunction with Tanmiah's established local manufacturing prowess, thereby enriching the halal food segment and asserting dominance in this increasingly significant market.

To underpin these strategic goals, the companies are evaluating the potential for launching the first facility of its kind in KSA dedicated to the production of 100% halal ingredients, targeting the GCC market. This ambitious project aims to meet the growing needs for authentic halal food products and ingredients.

His Excellency Amr Al-Dabbagh, Chairman of Tanmiah Food Company, said, "By integrating Griffith Foods' century-old expertise in product development and innovation with our regional capabilities, we are looking to empower food manufacturers across MENA to create halal, nutritious, authentic, healthy, and sustainable recipes that cater to unique regional tastes. We are excited about this critical collaboration and its role in complementing our wide range of high-quality Halal products and in supporting Vision 2030's objectives of food security, economic growth, and environmental stewardship."

Echoing this sentiment, Brian Griffith, Chairman of Griffith Foods, emphasised the shared commitment to sustainability and innovation.

"Griffith Foods is strongly committed to helping customers create better products – and a better, more sustainable world, and our partnership with Tanmiah exemplifies this core objective. By joining hands with one of the region's largest food manufacturers, we are looking forward to bringing new flavors and ingredients conforming to the Halal standard of KSA to the Middle East's evolving food landscape.

"This collaboration aligns with our aspirations of partnering to create sustainable food system networks, developing nutritious and sustainable food products, and creating new markets to serve the underserved. We look forward to contributing to Saudi Arabia's vision for a sustainable future, while empowering local food businesses to thrive."