Innovative Property Matchmaking Service Launched In The UAE
SweetcHome, a new personalized property matchmaking platform, has officially launched its operations in Dubai, introducing a novel approach to the real estate market in the UAE. This proptech company is set to change how tenants, landlords, and agents engage with the property market by offering tailored home-hunting services powered by AI technology.
Unique to the UAE, SweetcHome enables tenants dissatisfied with their current accommodations to easily swap homes with others, facilitating a seamless transition to a more suitable living situation.

The platform distinguishes itself from traditional property portals by focusing on user experience, prioritizing service and customer care above all. SweetcHome's innovative matchmaking system is designed to connect landlords and agents with genuinely interested and qualified customers, streamlining the property search process. This approach not only enhances efficiency but also aims to reduce the environmental impact by supporting shorter commutes and lower carbon emissions.
The platform's name, SweetcHome, cleverly encapsulates its mission: to assist individuals, families, and corporates in finding their ideal home, thereby enhancing tenants' overall well-being and contributing to the development of eco-friendly communities.
Founded in 2023 by Soufien Haddad and Amani Nahedh, SweetcHome was born out of personal experiences of the challenges encountered while searching for homes in Dubai. The founders, both expats, faced difficulties in securing suitable accommodations amid frequent moves, prompting them to develop a solution that addresses these challenges directly. Their creation, SweetcHome, seeks to offer a stress-free real estate experience, leveraging advanced technology and a commitment to customer satisfaction.
Soufien Haddad, Co-Founder of SweetcHome, emphasizes the platform's potential to revolutionize the Dubai rental market. By simplifying the search process and collaborating with key stakeholders, SweetcHome aims to deliver unparalleled service and the best market offers, ultimately fostering a more sustainable and user-friendly real estate environment.