Mansoor Bin Mohammed Explores Innovations At Arabian Travel Market 2025 In Dubai
H.H. Sheikh Mansoor bin Mohammed bin Rashid Al Maktoum, President of the UAE Olympic Committee, recently visited the Arabian Travel Market (ATM) 2025. The event commenced on a Monday at the Dubai World Trade Centre and will continue until 1st May 2025. ATM is a major global gathering for the travel and tourism sector, drawing approximately 2,800 exhibitors from 161 nations.
During his visit, Sheikh Mansoor explored various pavilions where countries presented their tourism and hospitality offerings. He received updates on the latest products and services at the Emirates, Etihad Airways, Saudia, and Kuwait Airways pavilions. Additionally, he visited the Dubai Department of Economy and Tourism pavilion as well as those of Abu Dhabi and Sharjah.
The theme for ATM 2025 is ‘Global Travel: Developing Tomorrow’s Tourism Through Enhanced Connectivity’. This year’s event emphasises innovation, startups, and cross-sector collaboration in shaping global tourism's future. The conference programme includes over 200 speakers leading more than 70 sessions across various stages.
Sheikh Mansoor was accompanied by Lieutenant General Mohammed Ahmed Almarri, Director-General of Dubai’s General Directorate of Identity and Foreigners Affairs, and Issam Kazim, CEO of the Dubai Corporation for Tourism and Commerce Marketing (DCTCM). Their presence highlighted the importance of this event to Dubai's strategic goals in tourism.
This year’s ATM has seen a notable rise in international exhibitor participation. There has been a 20 percent increase from Asia, a 15 percent rise from the Middle East, over 12 percent growth from Europe, with continued expansion from Africa and the Americas. This growth underscores ATM's significance as a platform for global tourism exchange.
The event is organised in collaboration with the Dubai World Trade Centre and supported by key partners: Dubai Department of Economy and Tourism (Destination Partner), Emirates (Official Airline Partner), IHG Hotels & Resorts (Official Hotel Partner), and Al Rais Travel (Official Destination Management Partner).
Diverse Programme Highlights
The conference programme covers a wide range of topics such as aviation's future, emerging hospitality trends, climate action initiatives, and AI adoption in the sector. These discussions aim to explore new opportunities while addressing industry challenges through shared global best practices.
The Arabian Travel Market continues to be an essential platform for industry leaders to discuss strategies that unlock new opportunities in tourism. By focusing on connectivity and innovation, it aims to shape a sustainable future for global travel.
With inputs from WAM


