Expo Centre Sharjah Showcases Commitment At Cosmoprof India 2024 Event
Expo Centre Sharjah participated in Cosmoprof India 2024, a major event for the beauty industry. Held in Mumbai from 5th to 7th December, it featured over 700 international brands and exhibitors. This involvement underscores Expo Sharjah's dedication to enhancing strategic partnerships with global exhibition organisers and promoting its flagship events.
The delegation from Expo Sharjah was led by Saif Mohammed Al Midfa, CEO of Expo Centre Sharjah. He engaged in numerous meetings with officials and stakeholders at Cosmoprof India. These discussions focused on improving cooperation in organising trade shows and specialised events within the beauty sector.

Al Midfa emphasised the importance of diversifying the exhibition industry. He highlighted its role in supporting various economic and commercial sectors. He also showcased Expo Sharjah’s pioneering experience in hosting notable events like the Watch and Jewellery Middle East Show.
The Emirates Perfume and Oud Exhibition was another highlight, achieving significant success in its 2024 edition. It featured 100 exhibitors and over 500 prominent fragrance brands, attracting more than 25,000 visitors. This success reflects Expo Sharjah's commitment to excellence in the exhibition industry.
Al Midfa stated that Cosmoprof India is a crucial event for bringing together key players in the beauty industry globally. "Cosmoprof India is a key event that brings together the leading players and stakeholders in the beauty industry from across the globe under one roof," he said.
Expo Centre Sharjah's participation highlights its commitment to diversifying international engagements. The aim is to stay updated with the latest trends in exhibitions while fostering partnerships with global counterparts.
Expanding Opportunities
The centre's strategic focus includes attracting prestigious international events to Sharjah. It also aims to open new avenues of collaboration with key companies within this sector. This approach aligns with its goal of strengthening its role as a hub for international exhibitions.
By participating in such global events, Expo Centre Sharjah seeks to enhance its reputation as a leading venue for exhibitions. It continues to offer comprehensive services and advantages to exhibitors and visitors alike, reinforcing its position on the global stage.
With inputs from WAM