eToro Expands Partnership With Nasdaq To Offer Nordic Stocks In The UAE

In a significant move to bolster global access to financial markets, eToro and Nasdaq have broadened their collaboration. This expansion will enable eToro to provide its users with real-time trading data for an additional 210 stocks. These stocks are listed on Nasdaq's Nordic exchanges located in Stockholm, Helsinki, and Copenhagen.

Notably, this initiative positions eToro as the pioneering non-Nordic brokerage to grant global retail investors real-time entry to the data of Nasdaq Nordic equities market, encapsulating the UAE in its reach.

This development is set against the backdrop of a noticeable surge in retail investor engagement within the Nordic region. Recent statistics highlight a growth in main market participation, rising from 7.7% in 2018 to an impressive 10.6% in the first quarter of 2025. The Nasdaq Nordic exchanges have been recognized for delivering the highest annualized real returns globally, spanning from 1966 to 2024.

Housing globally acclaimed companies such as Volvo, H&M, Nokia, and Novo Nordisk, these exchanges also include First North. This platform serves as a nurturing ground for emerging companies, with over 550 firms currently traded. Notably, retail investors played a significant role, contributing to 42% of the trading activity in the first quarter of 2025. This increasing interest underscores a growing demand for transparent and quality data, which is crucial for making informed investment decisions.

The collaboration between Nasdaq and eToro is not merely an expansion of services but a testament to eToro's commitment to enhancing the investment landscape. According to Yossi Brandes, VP of Execution Services at eToro, since its inception in 2007, the platform has striven to meet the diverse needs of users from 75 countries.

"Our partnership with Nasdaq is the latest milestone in our ongoing efforts to complement our global offering with a more localized investment experience for our users. Many retail investors still have a strong home bias and this partnership enables us to offer a broader range of local stocks as well as superior pricing data for our users investing in European companies," Brandes commented.

"Expanding access to real-time market data is foundational to building a more connected and informed global investor community," stated Brandon Tepper, global head of data at Nasdaq. This initiative is part of Nasdaq's broader vision to empower retail investing by ensuring transparency, accessibility to local markets, and the provision of differentiated data through advanced infrastructure.

Moreover, eToro's strategy to localize and diversify its offerings aligns with its previous collaborations with prominent exchanges worldwide, including the Abu Dhabi Securities Exchange (ADX), Stock Exchange of Hong Kong Limited (HKEX), Deutsche Boerse, and London Stock Exchange (LSEG). This pattern reflects eToro's ambition to refine and broaden its service portfolio, meeting the evolving needs of investors across the globe.