Dubai Women Establishment And Dubai Media Academy Forge Strategic Partnership For Women's Empowerment In Media

The Dubai Women Establishment (DWE) and Dubai Media Academy have entered into a Memorandum of Understanding (MoU). This agreement aims to empower women and boost their leadership roles in the media industry. The MoU was signed by Naeema Ahli, CEO of DWE, and Muna Bu Samra, Director of Dubai Media Academy, during the Arab Media Summit 2025.

Naeema Ahli highlighted that the MoU aligns with the vision of H.H. Sheikha Manal bint Mohammed bin Rashid Al Maktoum. She stated, "This partnership reflects our commitment to building impactful strategic collaborations that enhance women's participation across diverse sectors." The collaboration aims to strengthen women's roles in various fields.

The agreement includes developing joint initiatives, training programmes, and workshops. These efforts are designed to boost the media skills of women in middle and senior management positions within Dubai's public sector. The goal is to equip them with necessary tools for navigating a dynamic media environment.

Muna Bu Samra praised DWE's dedication to enhancing women's capabilities across all areas. She described the MoU signing at the Arab Media Summit as "a major milestone in our collaborative journey." This demonstrates a shared commitment to empowering women and reinforcing their leadership presence in media and other key sectors.

She further stated, "This partnership with Dubai Women Establishment lays the groundwork for a long-term strategic collaboration." The aim is to launch impactful initiatives and projects that align with the UAE’s vision for empowering women and advancing their leadership across society.

Long-standing Partnerships

Naeema Ahli expressed gratitude towards Dubai Media Incorporated for supporting DWE’s mission. She acknowledged it as one of the UAE’s leading media institutions. The collaboration seeks to increase women's presence in media through various initiatives aimed at enhancing their capabilities.

This MoU signifies a step forward in fostering women's empowerment within the media sector. By focusing on skill development and leadership enhancement, it contributes significantly to broader societal goals. The partnership underscores a commitment to advancing gender equality in leadership roles.

With inputs from WAM