Dubai Taxis Now Available On ZED, A New Personalised Mobility Platform By Al Ghurair
The introduction of taxis within the ZED app, a progressive mobility platform from Dubai, represents a significant leap in the city's transport sector. This innovation is not just about facilitating travel from one location to another; it's about offering a customized journey to suit individual preferences.
ZED, initiated by Al Ghurair, a leading business conglomerate in the Middle East, combines traditional taxi services with modern technology to deliver a ride-hailing experience like no other. This service allows users to personalize their rides by selecting preferences like the driver's chattiness level or cabin temperature during the booking process.
This initiative aligns with Dubai's goal to transform into a smart, connected city, aiming to conduct 80% of all taxi rides through e-hailing.
This app sets itself apart in the dense ride-hailing market through its focus on personalization and rhythm. The personalization feature lets users tailor every aspect of their journey, from the music that plays to the temperature of the cabin and how much they wish to interact with the driver, ensuring a ride that perfectly matches their preferences.
Moreover, ZED introduces a revolutionary concept called rhythm, which revolutionizes how users book their rides by allowing the scheduling of recurring trips in advance. This feature saves customers valuable time and effort by enabling them to specify the days and times they need rides, whether it's on a daily, weekly, or as-needed basis. ZED simplifies the process, managing all the details after just a few taps on the app.
Badr Al Ghurair, CEO of ZED, emphasizes the company's ambition, stating, "Our goal with ZED is to create a service that combines convenience, customisation, and reliability while representing the best of Dubai's innovative spirit. This isn't just about providing another ride-hailing app; it's about setting a new benchmark for urban mobility by merging advanced technology with trusted taxi services."
John Iossifidis, Group CEO of Al Ghurair, said: "Al Ghurair has always been at the forefront of empowering innovation. ZED is a natural extension of this ethos, providing a digital-first approach to transportation while enhancing the role of taxis as a cornerstone of Dubai's mobility landscape." This reflects how ZED is an embodiment of Al Ghurair's ambition to blend traditional taxi services with modern technological advances, enhancing Dubai's transport infrastructure.
The app, available on both iOS and Android platforms, invites users to partake in a high-standard customer service experience, marking a new era in Dubai's journey toward advanced urban mobility.
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