Discover How Dnata And BeOnd Transform Premium Air Travel From Dubai Worldwide

In a significant move to enhance travel offerings from Dubai, dnata has teamed up with beOnd, marking a new chapter in premium leisure travel. This collaboration aims to connect Dubai with top leisure destinations, leveraging dnata's reputation in air and travel services and beOnd's unique position as the first premium leisure airline. The partnership is set to cater to the UAE's rising demand for upscale travel experiences, with beOnd operating flights from Al Maktoum - Dubai World Central (DWC) to both Male in the Maldives and Zurich in Switzerland.

The partnership between dnata and beOnd brings a fresh perspective to luxury travel, focusing on the increasingly popular business-class-only service. beOnd stands out with its hub at Velana International Airport in the Maldives and aims to expand its service to 60 destinations worldwide over the next five years. This expansion will extend its reach across Europe and Asia-Pacific, offering passengers optional extras like chauffeur transfers and airport lounge access to ensure a seamless and comfortable journey.

To support beOnd's ambitious growth and unique travel offerings, dnata Representation Services has been appointed as the general sales agent (GSA) in the UAE. This collaboration involves a dedicated team providing a comprehensive range of travel services to beOnd's customers traveling to and from Dubai. It includes establishing local infrastructure to boost sales, marketing, and distribution efforts, addressing the current demand and anticipating future expansion.

Simon Woodford, Vice President Global Air Services at dnata Travel Group, expressed enthusiasm about the partnership, highlighting the increasing demand for business and first-class travel within the UAE. "We are delighted to partner with beOnd as the airline's premium offering enhances connectivity from Dubai to popular leisure travel destinations. Luxurious getaways to the paradise islands of the Maldives, at a convenient four-hour flight time, remain in demand year-round, whilst seasonally Zurich offers an escape to nature or a gateway to world-class skiing," Woodford commented.

Dhaz Hunjan, CCO of beOnd, emphasized the airline's commitment to delivering a distinct, private-jet-style experience for travelers from Dubai. "We look forward to establishing the unique, private-jet style experience that beOnd offers travellers from Dubai, working with dnata. With a long track record of local excellence, its team understands our vision to deliver a luxury experience unlike any other between the UAE and Maldives, and destinations further afield. We have been very pleased with the reception to our new routes so far, established in response to market feedback, and our customers can now benefit from additional services dnata provides," Hunjan added.

For travelers seeking an unparalleled luxury experience, beOnd offers a business class-only cabin featuring all-lie-flat seats, gourmet dining, and high-end amenities. The airline currently operates four weekly flights from Dubai (DWC) to the Maldives (MLE) and two weekly flights between Dubai (DWC) and Zurich (ZRH). Ticket prices start from Dh7,429 to Male and Dh8,100 to Zurich, presenting an attractive option for those pursuing premium travel experiences.