Shared Directors Raise Questions About Brio and Odyssey's 'No Affiliation' Stance

Brio Elevators recently released an "Official Clarification" asserting that Brio Elevators and Odyssey Home Elevators operate as "two separate and independent companies," maintaining "no ownership, partnership, affiliation, or business association" with one another. Despite this, accessible corporate filings reveal that two individuals occupy leadership roles in both organizations, prompting concerns regarding the transparency of the relationship between these brands.

Brio’s public declaration is definitive, urging clients, partners, and stakeholders to view Brio and Odyssey as distinct entities with separate identities. Nevertheless, an examination of available corporate data suggests a far more intricate reality.

Two Separate Companies — But Common Directors

Brio Elevators LLP identifies Venkatesh Jagabathina and Afash Mahammad Shaik as designated partners. Meanwhile, official corporate filings for Odyssey Elevators Private Limited name the same two individuals as directors. (IndiaFilings) Independent business databases also explicitly link Odyssey to Brio via these shared directorships. (Tofler) While this does not necessarily imply that Brio and Odyssey function as a single legal entity—as they are registered separately—it does pose a logical dilemma: if there is truly "no affiliation" or "business association," why are the directorships shared? This is a point that requires a transparent explanation for the benefit of customers.

Brio’s Statement vs. The Public Record

Odyssey’s Own Website Raises Further Questions

This situation becomes even more curious when reviewing content published by Odyssey itself. The Odyssey website profiles Venkatesh Jagabathina as the "Founder & Chief Executive Officer, Brio Elevators, Odyssey Elevators & Claro Windows & Doors." Furthermore, his profile notes that he oversees the business vision, brand strategy, operations, sales, and growth initiatives for all these entities. (Odyssey)

This presents a clear contradiction that warrants an explanation for consumers. On one hand, Brio insists to the public that there is "no ownership, partnership, affiliation, or business association" between the two firms. On the other, public records confirm shared directorships, and Odyssey’s own digital presence identifies a key executive as the CEO of both Brio and Odyssey.

What Exactly Does "No Affiliation" Mean?

Ultimately, this is a matter of transparency. While Brio and Odyssey might be distinct legal entities, customers are likely interested in more than just registration status. They may seek clarity on:

• Who are the individuals driving each brand?
• Who is responsible for the primary business decisions?
• Why do the same people serve as partners or directors in both firms?
• Does the term "no affiliation" strictly apply to legal registration?
• How does Brio define the term "business association"?
• Why does Odyssey’s website list Venkatesh Jagabathina as a leader for both companies?

These are valid inquiries for any consumer considering a major purchase.

Customers Deserve the Complete Picture

Investing in a home elevator is a significant decision that encompasses installation, ongoing service, maintenance, and long-term support. Prior to finalizing such a purchase, buyers have every right to grasp the management and corporate framework supporting the brand.

A social media post claiming independence is one thing, but when public records indicate common leadership, customers are entitled to a more thorough explanation. The core concern is not merely the separate registration of Brio and Odyssey; rather, it is whether consumers are receiving a full and honest account of the connection between the individuals operating both brands.

The Question Brio Should Answer

Brio has publicly maintained that there is "no ownership, partnership, affiliation, or business association" between itself and Odyssey. Yet, corporate filings link Venkatesh Jagabathina and Afash Mahammad Shaik to both businesses, and Odyssey’s website explicitly lists Venkatesh Jagabathina as the CEO of both Brio and Odyssey. (IndiaFilings)

The import trail introduces even more pressing inquiries: if elevators manufactured in Turkey are brought into India using Brio Elevators’ IEC and subsequently sold via Odyssey Elevators, how can these firms maintain the narrative that they are independent? Why should consumers be led to believe they are engaging with distinct companies when the supply chain and import process appear to link them? If Odyssey is the entity selling these units, shouldn’t buyers be informed about who imported the goods, who manufactured them, and who bears ultimate accountability for the product?

Consequently, the question for Brio and Odyssey is straightforward: Brio Says "No Affiliation" With Odyssey — Then Why Do They Have Common Directors? Customers should not be required to dig through corporate filings to identify who is actually behind the company they are purchasing from. While they may be separate legal entities, the shared leadership is an undeniable fact that warrants a clear explanation. Will the directors provide the truth, or will they continue to rely on social media posts that contradict the public record?