Make Your Wish Come True With noon Minutes And Khalid Al Ameri

noon Minutes has launched “Wishes by Minutes,” a festive initiative created with Khalid Al Ameri, an Emirati creator and investor, to spread genuine joy across the UAE. The campaign invites residents to share a wish for themselves or someone they care about, with noon Minutes committing to help bring one selected wish to life.

Khalid will mobilise his community through his social media channels, urging followers to submit their wishes via the noon Minutes app. The initiative centres on kindness, giving back, and creating memorable moments for individuals and families who may particularly benefit from support during the festive season.

Participation is open to anyone in the UAE with access to the noon app. Users can log in or sign up, navigate to the dedicated “Wishes by Minutes” section, and either submit a personal wish or nominate someone they believe is deserving, explaining why the wish holds importance.

Submissions for “Wishes by Minutes” run from 28 November to 10 December, covering the early Christmas period. According to the organisers, one winner will be chosen on 11 December, with noon Minutes set to act on the selected wish as part of the campaign’s commitment to seasonal giving.

Explaining the initiative’s purpose, Khalid said, “everyone has a wish — something they've always wanted or needed — and with Wishes by noon Minutes, the goal is to bring those wishes to life for people across the UAE.” The collaboration places emphasis on community spirit during the Christmas period.