Serenova: Modern Residential Development In The Heart Of Dubai Silicon Oasis

The real estate landscape in Dubai is set for an innovative shift with the launch of Serenova, a $56 million (AED 206 million) project by P.O.B1, a division of the Saif Al Ghurair Real Estate Group (SAGRE).

This marks the first foray of the newly established P.O.B1 Properties into residential development, targeting a completion date in the second quarter of 2027. Positioned in the thriving Dubai Silicon Oasis, Serenova is designed to cater to the increasing demand for residential spaces that offer both modern convenience and sustainable living.

Strategic Location and Designed for Modern Living

Serenova is strategically nestled in Dubai Silicon Oasis, an area renowned for its vibrant residential and business community. The project's location ensures easy access to major highways such as Al Ain Road, Sheikh Mohammed Bin Zayed Road, and Emirates Road. Furthermore, its proximity to Dubai International Academic City and the anticipated Dubai Metro Blue Line project underscores Serenova’s appeal in terms of connectivity and convenience for its residents.

The project spans a generous 7,850 sqm, meticulously designed to offer 222 apartments. These range from cozy studios to luxurious four-bedroom penthouses, alongside premium two-bedroom apartments. Its architectural ethos revolves around creating spaces that are both modern and serene, incorporating open layouts, panoramic views of Dubai’s skyline, and privacy-centric designs. These features cater to the diverse needs of families and young professionals seeking a harmonious balance between work and leisure.

Amenities that Enhance Lifestyle

Serenova is not just about comfortable living spaces but also about enriching the lifestyle of its residents. The project boasts a slew of premium amenities aimed at promoting wellness and social engagement. Residents can enjoy landscaped courtyards, spacious outdoor gardens, two pools dedicated to families and children, and an exclusive rooftop pool that offers stunning views of the city at sunset.

Additionally, a wellness court, rooftop gym, and fitness center are designed to support a healthy lifestyle, while sunset terraces provide perfect spots for relaxation. To ensure a seamless living experience, Serenova offers 24/7 concierge services along with comprehensive security measures.

Engel & Völkers, with its global footprint, has been selected as the exclusive brokerage agency for Serenova. With over 1,000 offices worldwide, Engel & Völkers will utilize its extensive network to attract potential buyers and investors through roadshows, agent connections, and the local brokerage community.

Ghaith A. Shocair, at the helm of P.O.B1 Properties and a notable figure within the Saif Al Ghurair Real Estate Group, emphasized the strategic vision of the company. "P.O.B1 Properties represents a new strategic direction for the SAGRE Group, focusing on growth and innovation in Dubai's fast-changing real estate landscape in line with the 'Dubai 2040 Urban Master Plan'.

"With deep roots in the city's development, at P.O.B1 Properties we want to emphasise our commitment to its future chapters, as we have in the past 60 years. With Serenova, we will showcase this fresh approach and our commitment to deliver destinations which appeal to evolving customers within Dubai's new neighbourhoods."