OBEGI Home Launches Multi-Brand Showcase At Dubai Design Week 2025

OBEGI Home, a prominent name in luxury residential interiors in the region, will participate in Dubai Design Week 2025, marking a significant stride in its commitment to showcasing exceptional design and craftsmanship.

This participation highlights OBEGI Home's endeavors across multiple platforms, including a notable presence at Downtown Design, a special showcase for the Italian contemporary brand Porada, and a series of engaging events at its flagship showrooms on Jumeirah Beach Road. These activities collectively aim to offer trend-setting design experiences that resonate throughout the region.

Entering its 11th year, Dubai Design Week stands as a pivotal event for the creative community in the region. OBEGI Home seizes this opportunity to present a 120-square-meter multi-brand exhibit at Downtown Design, specifically at stand C10. This showcase is a testament to the company's deep-rooted commitment to connecting discerning clients with premier global design and craftsmanship.

"Each of our initiatives this year underscores our commitment to connecting discerning clients with the most exceptional design and craftsmanship from around the world. Since OBEGI Home's inception, the goal has always been to anticipate our clients' ever-changing needs through our team's expertise. This year's showcase is a reflection of that," stated Karine Obegi, CEO of OBEGI.

The showcase at Downtown Design is meticulously curated from OBEGI Home's international collection, tailored to the evolving preferences of design professionals and proprietors in the Middle East.

It features four distinguished brands, including antoniolupi, known for its innovative design and patented materials; Tribù, a Belgian brand offering exclusive outdoor furniture; Lualdi, an expert in luxury doors, partitions, and cladding; and BOMMA, celebrated for its artisanal glassmaking in lighting. Additionally, the showcase will highlight the participation of Monica Armani, a renowned Italian architect and designer, who brings her expertise in creating furniture that resonates with contemporary lifestyles.

This year, Porada makes its first appearance at Downtown Design with a dedicated monobrand exhibit. Represented exclusively by OBEGI Home in the UAE, Porada will introduce its "Porada House" concept, offering an immersive living environment that showcases the brand’s mastery in combining traditional craftsmanship with modern design. This participation not only highlights Porada's expanding global presence but also OBEGI Home's pivotal role in bringing global design icons to the Middle East market.

Apart from the exhibitions at Downtown Design, OBEGI Home plans to host a variety of events at its Jumeirah Beach Road showrooms. These include insightful discussions, exclusive behind-the-scenes looks at production processes, and a special event for design students, co-created with Porada. These events aim to provide visitors with a comprehensive experience of OBEGI Home's portfolio, reflecting its unique approach to lifestyle curation.

"Dubai Design Week has become an essential moment on the regional calendar, and as a family-owned company, design has always been deeply personal for us. Every brand we represent and every piece we select tells a story of craftsmanship and integrity. Our role is to bridge those stories with the lifestyles and aspirations of our clients to bring the very best of international design to the Middle East," Karine Obegi expressed, underlining the importance of Dubai Design Week to OBEGI Home and the regional design community.

OBEGI Home, established in 1973, is recognised for its exceptional furniture and luxury interiors, offering a prestigious portfolio of brands from across the globe. It specializes in crafting exquisite residential and multi-unit spaces throughout the Middle East. Located near the iconic Burj Al Arab, OBEGI Home’s flagship and dedicated Poliform showrooms are key destinations for design aficionados.

Plans are in place to expand with new showrooms in Dubai and Riyadh by 2026, further solidifying OBEGI Home's position in the market. The OBEGI Home exhibit at Downtown Design will be located at stand C10, inviting visitors to explore the confluence of design, craftsmanship, and innovation.