Athoor Al Alam Launches Nazih Collection, A Merge Of Arabic And French Scents

Athoor Al Alam, a prestigious brand under the well-known Fragrance World Perfumes group, is excited to unveil its latest offering: the Nazih Collection. This new collection features two distinct and alluring scents – The Nazih Gold and The Nazih Silver. Established in 2015, Athoor Al Alam has been devoted to bringing luxurious and exceptional Arabic fragrances to the international market. The brand expertly combines the crispness of French perfumery with the bold intensity of Arabic aromas, resulting in a balanced fusion of scents that cater to the varied tastes of today's multicultural world.

The Nazih Gold: A Bold Leather Scent for Men

The Nazih Gold belongs to the leather fragrance family and is crafted specifically for men. Envision the robust aroma of leather merging with a spicy blend of nutmeg and black pepper, then softening into a smooth fusion of iris and cedar, leaving behind an impression of earthy oud and sandalwood. The top notes consist of bergamot, nutmeg, black pepper, and saffron. Iris, gurjan balsam, cedarwood, and labdanum make up the middle notes, while agarwood, oud, leather, sandalwood, and patchouli form the base notes.

The Nazih Silver: A Woody-Spicy Fragrance for Men

Also designed for men, The Nazih Silver is part of the woody-spicy fragrance family. It delivers a refreshing burst of fruity freshness enveloped in spicy warmth before settling into a soothing woody embrace. Apple, bergamot, lemon, and orange blossom comprise the top notes; cinnamon, clove, geranium, and rosewood make up the middle notes; while cedarwood, sandalwood, and vanilla form the base notes.

"The Nazih Collection allows us to further our goal of sharing contemporary Arabic perfumery's opulence with the world. The Nazih Gold and Silver scents demonstrate our dedication to creating fragrances that are not only luxurious and intimate but also performance-driven and affordable," states Mr. Poland Moosa Haji, founder of Fragrance World Perfumes.

Athoor Al Alam is known for its recent signature scents like the Pride Collection inspired by Dubai's Museum of the Future. The brand remains committed to capturing both Arabic and French fragrance essences while providing products that embody elegance, intimacy, and indulgence. Starting at AED 150, the Nazih Collection can now be found at Dubai's Deira Enrichment Project's Fragrance World Experience Store.