Majid Al Futtaim Launches Dreamscapes, Where Art Meets AI

Majid Al Futtaim has announced the finalists of 'Dreamscapes: Envisioning the Future of Dubai with AI', a design competition held in collaboration with the Dubai Culture and Arts Authority (Dubai Culture) and American University in Dubai (AUD). The competition, which saw participation from over 150 AUD students, encouraged them to envision Dubai's future over the next 10 to 15 years using state-of-the-art technology and artificial intelligence.

The winning design, titled 'Tomorrow's Horizons', was submitted by Abbas AlObaidi and received an award of Dh15,000. Ahmed Al Salman's 'Intertwine' and Kareem Eid's 'Dynamic Quarters' took second place with a prize of Dh10,000, and third place with a prize of Dh5,000, respectively. The artworks highlighted themes of culture, sustainability, community, placemaking, and technology.

Ahmed El Shamy, CEO of Majid Al Futtaim Properties, said that AI will play an increasingly vital role in architecture and urban design. He added that the students' work illustrates the transformative potential of AI in shaping Dubai's future as a leading smart city.

Significance of Dreamscapes Competition

Dr. Saeed Mubarak bin Kharbash, CEO of the Arts & Literature Sector at Dubai Culture, commented on the importance of the Dreamscapes competition in inspiring talented individuals to express their creative visions for Dubai's future. He said that initiatives like this embody the artistic works presented by the competition to inspire future generations and equip them with new tools to enhance their knowledge and creativity.

All selected artworks will be displayed on billboards throughout Tilal Al Ghaf, Majid Al Futtaim's flagship community in Dubai.

Collaboration with American University in Dubai

Dr. Sabrina Joseph, Provost and Chief Academic Officer at AUD, emphasized the university's commitment to fostering industry partnerships to enhance educational offerings. She said that working with AI as a co-pilot—a powerful tool that will push the boundaries of design—the chosen designs exemplify how human creativity and AI can unleash a new era of innovation.

In addition to the competition, Majid Al Futtaim has released a documentary exploring the future of design and architecture in the age of artificial intelligence. The film showcases how human creativity combined with advanced technology can revolutionize our approach to design.