HAYAH Insurance Company And Shory Collaborate To Launch 'Health Protect' In The UAE
In a move that is set to transform the health insurance landscape in the UAE, HAYAH Insurance Company, a leader in digital insurance solutions, has joined forces with Shory, a revered online insurance service. This collaboration has already resulted in the introduction of Health Protect, an innovative health insurance product that aims to redefine accessibility, affordability, and convenience in health insurance for individuals and families throughout the UAE.
Adel Benachour, the Head of Employee Benefits and Partnerships at HAYAH Insurance Company, highlighted the essence of this partnership, stating, "Our collaboration with Shory reflects our commitment to innovation and customer-centricity." This sentiment is further reinforced by the swift rollout of Health Protect on the Shory platform, demonstrating the partnership's immediate impact and the shared vision of both companies.

Health Protect stands out for its comprehensive coverage, which caters to a broad spectrum of healthcare needs prevalent among the UAE populace. It emphasizes a digital-first approach, enabling policyholders to manage their policies effortlessly online, from initial purchase to claim management. Adel Benachour further elaborated on this, saying, "By leveraging Shory's robust digital platform, we are bringing Health Protect to the fingertips of UAE residents, ensuring that quality health coverage is just a few clicks away."
The initiative comes in response to the UAE's growing demand for accessible health insurance solutions, propelled by demographic shifts and a heightened emphasis on healthcare. Mohamed Seghir, CEO of HAYAH, underscored the company's dedication to innovation and its focus on crafting solutions that evolve with customer needs. "We have consistently been at the forefront of innovation in the insurance industry, with a focus on delivering tailored solutions that meet the evolving needs of customers," he explained.
Key features of Health Protect include competitive premiums, ensuring that top-notch coverage remains affordable for all. It provides extensive coverage, from routine check-ups to critical treatments, and offers the convenience of instant policy issuance online. The entire service experience, from claim management to customer support, is digital, aligning with the modern consumer's preference for online transactions.
Enhancing its service offerings, Shory is also leveraging this partnership to better serve its clientele. Aoun Al Smadi, CEO of Shory UAE, expressed his enthusiasm for the collaboration, stating, "The latest additions from HAYAH to our health insurance portfolio integrate Shory's smart technologies and HAYAH's brilliant product range. I am certain the new range of products will allow our customers to take better care of their health and wellness,"
This strategic partnership between HAYAH Insurance Company and Shory not only marks a significant milestone in the UAE's insurance sector but also sets a new standard for the integration of technology in health insurance, ensuring that superior healthcare coverage is more accessible and convenient than ever before.