From Farm To Resort: How DusitD2 Resort Is Nurturing Community And Culture In Oman's Jabal Akhdar
dusitD2 Naseem Adventure Resort has announced new partnerships with local SMEs and continued collaboration with the Al Wafa Social Centre for the Rehabilitation of Persons with Disabilities at Jabal Akhdar in Oman. These efforts underscore the resort's dedication to enhancing both cultural and economic aspects of the Jabal Akhdar region while promoting community inclusivity.
The resort has formed significant partnerships with local farmers who grow pomegranates, roses, olives, blueberries, and produce honey. These collaborations involve purchasing their produce for daily operations, selling products in an on-site shop, and offering guests workshops and farm visits. This initiative supports local agriculture and enriches guest experiences by highlighting Jabal Akhdar's unique offerings.

Local pomegranate growers play a crucial role in the resort's food and beverage services, especially during the Rumana season. Rose producers contribute to wellness treatments by providing essential oils and rose water made from the region's renowned roses. Olive oil producers supply high-quality olive oil for culinary use, while beekeepers provide organic honey used in both kitchen recipes and spa treatments. Blueberry cultivators offer fresh berries for various dishes and beverages, adding a local touch to the resort's menu.

In addition to agricultural partnerships, dusitD2 Naseem Adventure Resort collaborates with the Al Wafa Social Centre for the GIFTed Programme. This program offers internship opportunities to students with disabilities, providing them valuable work experience in hospitality. The first group of interns from this programme has been successfully hired as full-time employees at the resort, marking a significant step towards inclusivity and social responsibility.
"The partnerships we've established underscore our deep commitment to supporting the local economy and preserving the cultural essence of Jabal Akhdar," said Jagdeep Thakral, General Manager of dusitD2 Naseem Adventure Resort. "By working closely with local farmers and businesses, we create a symbiotic relationship that benefits both the community and our guests. These collaborations enhance our service offerings while providing vital economic support to the region's SMEs."
Economic and Social Impact
The resort's initiatives aim to foster a thriving environment where local businesses can prosper, and individuals can secure meaningful employment. By integrating local produce into its operations and supporting traditional practices, dusitD2 Naseem Adventure Resort ensures guests enjoy fresh ingredients while contributing to regional economic stability.
Through these efforts, dusitD2 Naseem Adventure Resort plays a pivotal role in strengthening Jabal Akhdar's economic and social fabric. The resort’s commitment to sustainability, community engagement, and inclusivity sets a benchmark for other establishments in the region.
The ongoing collaboration with Al Wafa Social Centre not only provides employment opportunities but also empowers individuals with disabilities within the community. This partnership highlights the resort’s dedication to creating an inclusive workplace that values diversity.