This Weekend: Enjoy Biryani for Just AED 1 in Dubai!

Biryani By Kilo (BBK), renowned for its freshly prepared biryani and kebabs across more than a hundred locations in India, recently inaugurated its debut outlet in the UAE, located on Hessa Street, Dubai.

To commemorate its launch in Dubai, BBK is enticing customers with an exclusive offer. On March 15 and 16, for every biryani purchased at full price, customers can avail themselves of another biryani for just AED 1. However, this promotion is strictly available to those who choose to dine in.

BBK has introduced a unique dining concept to Dubai, featuring an open kitchen that spans 2,000 square feet over two floors with seating for 50 guests. This setup not only allows patrons to observe the culinary process but also immerses them in the fragrant aromas of dishes being prepared, fostering a more intimate dining experience.

Among the offerings are the Hyderabadi Dum Biryani, Lucknowi (Awadhi) Biryani, and Kolkata Biryani, alongside innovative takes like Kathal (Jackfruit) Biryani, Butter Chicken Biryani, and Delhi-style Chicken Tikka Biryani.

The restaurant also serves a variety of kebabs, curries, freshly baked breads, and desserts, including Chicken Seekh Kebab, Mutton Galouti Kebab, Smoked Butter Chicken, and Butter Paneer Masala, with sweet treats such as Phirni and Gulab Jamun with Rabri.

Kaushik Roy, Founder and CEO of Biryani By Kilo, highlighted the brand's commitment to maintaining the authenticity of traditional biryani while introducing a novel approach to its preparation and presentation. "We are excited to introduce Biryani By Kilo to the UAE," he said. "As a young, dynamic brand, we're here to shake up the biryani scene with our fresh-to-order approach. Every order is made from scratch, staying true to tradition while bringing a fresh, new energy to how people experience biryani. It's authentic, innovative, and unlike anything else in the market."

Looking ahead, BBK has ambitious plans to broaden its footprint in the Middle East. The Dubai outlet marks the beginning of its expansion strategy, with future locations planned for Abu Dhabi, Saudi Arabia, and other GCC countries over the coming four years. This expansion underscores BBK's commitment to bringing its fresh-to-order biryani and kebabs to a wider audience.