Apparel Group Joins Dubai Fitness Challenge 2025 With Wellness Activities
Apparel Group, a multi-billion dollar conglomerate, has announced its involvement in the Dubai Fitness Challenge 2025. This move highlights its dedication to promoting health and well-being in line with the city's vision.
The company plans to host various wellness and fitness activities at Dubai Hills Mall and other locations. These events will feature three of its lifestyle brands: Rituals, F5, and Skechers. The aim is to motivate residents and visitors to engage in the 30x30 mission, which involves 30 minutes of daily activity for 30 days.

Rituals will provide a sound healing experience on 9 November at 7:30 AM. This session aims to harmonise both mind and body. Following this, F5 will offer a high-energy Total Body HIIT session on 16 November at 7:30 AM. This workout promises an invigorating full-body exercise.
Skechers will enhance community involvement through DFC Community Fun Runs. These runs will take place at key locations like Mall of the Emirates, encouraging families and fitness enthusiasts to participate in a lively and inclusive environment.
Sustainability Initiatives
Beyond fitness activities, Apparel Group is committed to sustainability through a unique corporate social responsibility initiative. Participants in the sessions will receive a digital voucher indicating that a mangrove tree has been planted on their behalf in the UAE. This initiative links personal health with environmental conservation.
Neeraj Teckchandani, CEO of Apparel Group, stated: "As part of the Dubai Fitness Challenge 2025, Apparel Group aims to inspire individuals and families across Dubai to lead active, balanced, and sustainable lifestyles. Through the combined efforts of our brands and communities, we are proud to support Dubai's vision of health, well-being, and environmental responsibility."
Apparel Group continues to play a vital role as a community-driven organisation through initiatives like the Dubai Fitness Challenge. It promotes wellness, sustainability, and positive change by empowering healthier lifestyles and driving environmental action.
The group's commitment extends beyond retail as it strives to make a lasting impact on both community well-being and environmental conservation.