ZEGOCLOUD Sets New Standards In Live Streaming With Ultra-Low Latency

SINGAPORE, March 15, 2024 – ZEGOCLOUD, a prominent global cloud communication service provider, has recently announced its achievement in significantly enhancing live streaming and real-time video interactions. Through extensive research and development, along with a deep understanding of customer needs in real-time communication (RTC), ZEGOCLOUD has reached a notable 90% success rate in achieving millisecond-level experiences for Time to First Frame (TTFF) globally. This achievement marks an average TTFF of just 79 milliseconds for live video calling and streaming platforms, a critical factor in preventing revenue loss due to latency issues.

The importance of this optimization cannot be overstated, as it plays a vital role in creating positive first impressions. The speed and smoothness of video loading and real-time engagement are key to maintaining user satisfaction and retention on live streaming apps. Kuk Jiang, co-founder of ZEGOCLOUD, highlighted the impact of latency on viewer retention. "Studies show in live streaming, if it takes over two seconds to start, viewers start dropping off, and with each extra second, the platform is losing another 6% of the audience," Jiang explained.

ZEGOCLOUD's industry-leading TTFF optimization has been instrumental in helping businesses improve user connections, reduce churn rates, and ultimately boost revenue. Achieving over a 95% success rate for TTFF within two seconds in critical regions such as Europe, America, and Southeast Asia, ZEGOCLOUD's solutions are designed to assist platforms in attracting and retaining users while driving significant revenue growth across various sectors.

Designed for industries ranging from social entertainment to interactive live commerce, ZEGOCLOUD offers an extensive suite of real-time video engagement capabilities. These include animated virtual gifts, in-app mini-games, in-app chat, content moderation, beauty filters, cloud recording, and more. "By integrating ZEGOCLOUD, businesses can focus on their core operations and deliver high-quality live video to global audiences. This streamlines the user experience while reducing costs and complexities associated with integrating multiple third-party services," Kuk added.

ZEGOCLOUD's specialized software development kits (SDKs) are tailored to address common challenges such as network complexity across different regions and compatibility with a wide range of devices. With advanced features like CDN live streaming, L3 acceleration, and customizable regional service settings, ZEGOCLOUD provides robust and flexible solutions tailored to various business needs.

ZEGOCLOUD is at the forefront of revolutionizing virtual engagement through its real-time interaction services. It offers seamless cloud communication solutions that connect enterprises, teams, customers, and users worldwide. By laying the foundation for businesses and developers to incorporate RTI into their applications across both the mobile internet and the metaverse, ZEGOCLOUD is shaping the future of digital interaction.

For more information on ZEGOCLOUD's innovative solutions and how they are transforming the landscape of live streaming and real-time video interactions, follow them on LinkedIn at https://www.linkedin.com/company/zegocloud/.