Universal Studios Announces Enchanting Butterbeer Season With Exclusive Treats

Universal Studios Hollywood and Universal Orlando Resort are set to host the inaugural Butterbeer Season, a festive celebration dedicated to the beloved wizarding beverage, Butterbeer. This event, running from March 15 to April 30, 2024, invites fans to indulge in Butterbeer in novel ways across "The Wizarding World of Harry Potter." Highlighting the celebration is the opening of Florean Fortescue's Ice-Cream Counter at Universal Studios Hollywood on March 29. This new addition, nestled in Honeydukes, will offer guests a choice of 10 soft serve ice cream flavors, including the much-anticipated Butterbeer flavor.

Butterbeer, known for its unique butterscotch and shortbread taste, will be available in various forms including cold, frozen, hot, and non-dairy beverages, alongside Butterbeer fudge, potted cream, and ice cream. The Butterbeer Season also introduces an ice lolly with the iconic Butterbeer flavor and exclusive Butterbeer caramels only at Universal Orlando Resort. For a limited period, visitors can purchase cold and frozen Butterbeer in a special collectible silver stein.

Guests can experience the magic of Butterbeer Season at "The Wizarding World of Harry Potter – Hogsmeade" at Universal Islands of Adventure and "The Wizarding World of Harry Potter – Diagon Alley" at Universal Studios Florida. For more details on this enchanting offering at Universal Orlando Resort and Universal Studios Hollywood, interested parties can visit their respective websites.

About Butterbeer Season: This new global franchise initiative celebrates the iconic beverage's flavor, scent, and appearance annually from March through early May. First introduced in "Harry Potter and the Prisoner of Azkaban," Butterbeer quickly captured the hearts of fans worldwide as a symbol of joy, comfort, warmth, and togetherness. The varied Butterbeer offerings have been a hit at The Wizarding World of Harry Potter at Universal Destinations & Experiences global theme parks, Warner Bros. Studio Tours in Hollywood, Tokyo, London, and various Harry Potter touring experiences globally. Fans can now look forward to enjoying Butterbeer in innovative ways during the annual Butterbeer Season.