NetLine’s INTENTIVE Wins Best Business Intelligence Solution At SIIA CODiE Awards

NetLine, an Informa Business, has announced that INTENTIVE, the leading B2B buyer-level intent insights platform, has been named the Best Business Intelligence Solution of 2024 at the annual SIIA CODiE Awards. The CODiE Awards are highly regarded and recognize companies that produce innovative Business Technology products globally.David Fortino, Chief Strategy Officer at NetLine, expressed his pride in receiving this prestigious award. He stated, "To say I am elated would be an understatement. INTENTIVE has revolutionized the collection and utilization of first-party B2B intent data, providing marketers and sales professionals with unparalleled insights into buyer behaviors."INTENTIVE gathers its intent insights through NetLine's content syndication platform and billions of data points from parent company Informa. By analyzing millions of interactions with B2B content across various industries, INTENTIVE can identify intent signals and behavioral patterns, offering deep insights into buyer interests and readiness to purchase.The effectiveness of INTENTIVE was recently demonstrated at Forrester's B2B Summit North America. Over a 90-day period, the platform identified 506 high-potential accounts with an average intent score of 3.9. In comparison, traditional ABM methods only identified 793 accounts with an average intent score of 2.3. This data clearly shows that INTENTIVE is significantly better at identifying and engaging high-quality, in-market accounts and buyers.The SIIA, the principal trade association for the software and digital content industries, presented the CODiE Awards during a virtual Winner Celebration. Chris Mohr, President of SIIA, commended the winners for their contributions to the business tech market.NetLine is a leading provider of buyer engagement platforms for B2B marketers. Their INTENTIVE platform offers real-time insights into buyer intent and lead generation capabilities. With their extensive experience in the industry, NetLine is dedicated to helping B2B marketers scale their revenue and achieve success.For more information about INTENTIVE and NetLine's services, visit their website at www.netline.com. Additional details about the CODiE Awards and other winners can be found at https://siia.net/codie/.