KFC Unveils Branded Gravy Train For Super Rugby Game Day Festivities
In an innovative move that combines the love of rugby with the iconic taste of fried chicken, KFC has announced a unique partnership with the Blues, unveiling the KFC Gravy Train. This special delivery service, a first of its kind for KFC, is set to enhance the game day experience for fans heading to Eden Park for the Super Rugby match between the Blues and Force on Friday, April 5. The service, departing from Britomart Station, is not just about delivering delicious chicken but also promoting the use of public transport in Auckland.
Auckland Transport (AT) and KFC have come together in this distinctive collaboration to offer a memorable pre-game experience for those attending the match. With free public transport often included with event tickets, AT sees this as an opportunity to encourage attendees to consider their travel options. Clark Wilson of KFC expressed excitement about launching the KFC Gravy Train, aiming to bring Kiwis together for game day in an unprecedented way. This initiative marks a significant step in combining sports, food, and sustainable transport solutions.

The journey from Britomart to Kingsland Station promises not just a feast for the taste buds but also lively entertainment. Carlos Spencer, a former All Blacks and Blues player, will serve as the Train Conclucktor, ensuring an electrifying atmosphere onboard. Accompanied by a team of KFC ‘wingers’, Spencer will oversee the distribution of KFC's finger lickin’ good chicken to passengers, making the ride to Eden Park an unforgettable part of the game day experience.
Supporting Public Transport and Rugby
The collaboration between KFC, AT, and the Blues underscores a shared commitment to enhancing the fan experience while supporting public transport use. Andrew Hore, CEO of Blues, highlighted the benefits of attending live Super Rugby games at Eden Park, noting that such initiatives make attending games more appealing. The inclusion of complimentary KFC on the journey adds an extra layer of excitement to what promises to be a great day out for rugby fans.
The KFC Gravy Train represents a novel approach to engaging fans and promoting sustainable travel options. As it prepares to make its maiden voyage on April 5, fans are encouraged not to miss out on this unique blend of sports enthusiasm and culinary delight. With only one service scheduled for game day, those with tickets to the match are in for a treat that goes beyond just watching their favourite team in action.