BSerene Introduces Comprehensive Calming Solutions Tailored For Pets

In a significant move towards enhancing pet well-being, bSereneTM has unveiled an extensive range of calming products for cats and dogs, setting a new standard in the pet care industry. This innovative collection is designed to meet the diverse needs of pets experiencing stress, offering a variety of targeted solutions that can be customized for each animal's unique requirements. Michele Crowley, Senior Vice President of Marketing at H&C Animal Health, the company behind bSereneTM, emphasized the importance of personalized care in addressing pets' emotional health. "As pet owners, we understand that calming solutions, unfortunately, are not one size fits all," Crowley stated. This approach is a response to the findings of a 2020 study which revealed that nearly three-quarters of dogs exhibit stress-related behaviors, underscoring the urgent need for effective calming aids.

bSereneTM's commitment to improving pets' lives has not gone unnoticed. Fear Free®, an organization dedicated to reducing fear and anxiety in pets across various settings, has recognized bSereneTM as its official partner for pheromone products. This partnership highlights a shared goal between the two entities to enhance the quality of life for pets by making their environments more serene.

The bSereneTM collection includes a wide array of products specifically designed for either cats or dogs. For felines, the lineup features the Advanced Cat Calming Diffuser Kit, which utilizes dual pheromones for promoting harmony among multiple cats. Additionally, cat owners can choose from calming sprays, collars, spot-on treatments, and chews. Dog owners are also well catered to with diffuser kits, sprays, collars, spot-on treatments, and advanced chews designed to soothe their canine companions.

This comprehensive suite of products reflects bSereneTM's dedication to innovation and quality in developing solutions that not only alleviate stress in pets but also foster a deeper bond between pets and their owners. The company extends an invitation to pet owners, retailers, and industry professionals to explore this advanced calming collection at the Global Pet Expo, booth #1254.

By offering a customizable approach to pet calming, bSereneTM is leading the way in addressing the nuanced needs of stressed pets. Their holistic collection provides pet owners with the tools necessary to ensure their furry friends lead happier, more relaxed lives.