Bering Select Unveils Cod Liver Oil For Pets Amidst Salmon Oil Shortage

In a significant development for the pet care industry, Bering Select has unveiled a new line of cod liver oil products specifically formulated for dogs, cats, and horses. This launch marks a pivotal move towards leveraging the health benefits of wild-caught Alaskan cod liver oil for pets. Notably, this product is distinguished by its Marine Stewardship Council Certification for sustainability and its Non-GMO Project Verification, underscoring the company's commitment to environmental stewardship and natural product integrity.

The fluctuating availability and pricing of wild-caught Alaskan salmon have posed challenges for manufacturers relying on salmon-derived omega-3 ingredients. Joel Watson, President of Bering Select, highlighted the erratic nature of the salmon oil supply, which has prompted the company to pivot towards cod liver oil as a more stable and sustainable alternative for pet products. Watson's extensive experience fishing in the Bering Sea lends credibility to his insights into the industry's supply chain dynamics.

Bering Select boasts a direct connection with the fishing operations in the Bering Sea, ensuring a transparent and controlled process from catch to product. The company's custom-built processing facility in Dutch Harbor, Alaska, is at the forefront of manufacturing their cod liver oil. This level of oversight is crucial for maintaining quality and traceability, especially in an industry where the origin of ingredients is often uncertain. Watson emphasized the importance of their Orivo Species Certification, which guarantees the authenticity and purity of their omega-3 ingredients.

Available both as finished products and in bulk drums, Bering Select's Alaskan cod liver oil offers a versatile option for pet product manufacturers and pet owners seeking reliable and sustainable omega-3 sources. For further information about Bering Select and its new pet-focused cod liver oil line, interested parties can contact Todd Parker at [email protected] or visit the company's website.