Awfully Chocolate Launches Its First Annual Sale With Discounts Up To 60% This March
In a move that defies the recent Goods and Services Tax (GST) increase in Singapore, Awfully Chocolate, a beloved local brand, has announced its decision to offer chocolate aficionados special discounts on a variety of its products. Starting March 20, this marks the brand's inaugural Annual Sale since its establishment in 1998. The sale aims to provide relief to consumers affected by the GST hike, offering up to 60% off on Awfully Chocolate's popular chocolate bars, Gorgeous Truffles, and other delectable items.
During this sales event, both online and in-store shoppers will have the opportunity to purchase Awfully Chocolate’s top-selling items at exclusive prices. Members of Awfully Chocolate will enjoy priority pre-sale access to online-exclusive products and the most attractive sale prices. This initiative not only allows Singaporeans to indulge in their favourite desserts at reduced prices but also offers an affordable option for those looking to purchase gifts or celebratory cakes for upcoming occasions.

The sale is structured in three phases to cater to different customer groups. From March 20-22, online members will have exclusive access to the highest site-wide discounts. The sale will then open to the general public online from March 23-25, offering site-wide discounts. Finally, from March 29-30, all Awfully Chocolate outlets in Singapore will participate in the sale, providing store-wide discounts. Exclusive sale products, such as repackaged Batons, will also be available during this period.
Awfully Chocolate members stand to benefit significantly from this sale. They can order a special Member’s Exclusive Cake available only through online orders and in limited quantities. Additionally, members can enjoy up to 60% off selected items like Gorgeous Truffles, Chocolate Cookies, and Chocolate Bars. Early access to the sale before it opens to the general public is another perk for members.
For those interested in becoming an online member, signing up comes with year-round exclusive perks such as birthday discounts and points per transaction. Products ordered online are eligible for islandwide delivery in Singapore, with free delivery on orders of S$100 or more.
This Annual Sale by Awfully Chocolate not only offers an opportunity for chocolate lovers to enjoy their favourite treats at significantly reduced prices but also reflects the brand's commitment to providing value to its customers amidst economic changes. For more information on the sale and how to become an online member, visit Awfully Chocolate’s official website and social media pages.