Make It In The Emirates Ramadan Market Launched To Promote Local Products And Boost Consumer Demand

The Ministry of Industry and Advanced Technology (MoIAT) has introduced the "Make it in the Emirates Ramadan Market." This initiative aims to promote the "Make it in the Emirates" campaign and support the Year of Community 2025. Collaborating with the Emirates Council for Rural Development, National CSR Fund "MAJRA," and UAE Food and Beverage Business Group, it seeks to boost demand for UAE-made products by offering competitive prices.

The market's first edition began on Monday at the Umm Al Quwain Chamber of Commerce and Industry. It features a variety of Ramadan products from local manufacturers. This platform supports both local producers and consumers, operating during the initial two weeks of Ramadan. The initiative aims to enhance consumer confidence in UAE-made goods by promoting them directly.

Omar Al Suwaidi, Undersecretary of MoIAT, stated, "Through this initiative, we provide an interactive platform enabling local manufacturers to engage directly with the public, enhancing consumer confidence in UAE-manufactured products and contributing to sustainable industrial growth. This market exemplifies MoIAT’s efforts during the Year of Community to promote local consumption and competitively priced domestic products."

Khalfan Ahmed Mesfer, Chairman of the UAQ Chamber of Commerce, praised this initiative for its role in driving national economic growth. He highlighted how it strengthens local industries by increasing visibility for national products and raising awareness about Emirati goods' quality. The market offers entrepreneurs valuable opportunities to connect with communities.

Mohammed Khalifa Bakhit Al Kaabi, Secretary-General of the Emirates Council for Balanced Development, emphasised their commitment to empowering communities through sustainable economic growth. By supporting manufacturers and entrepreneurs, they aim to create investment opportunities that align with balanced development goals. This approach enhances community stability and improves quality of life.

Sarah Shaw, CEO of Majra, highlighted Majra's dedication to social responsibility in supporting the national economy. She noted that this market serves as a model for sustainable consumption while strengthening ties between private sectors and communities. This connection drives long-term economic and social impact.

Upcoming Opportunities

MoIAT is inviting manufacturers to join the fourth edition of "Make it in the Emirates." This event is set for 19th-22nd May 2025 at ADNEC in Abu Dhabi. It serves as a prominent platform for manufacturers, investors, and innovators to collaborate and explore new opportunities within the industry.

This initiative not only promotes UAE-made products but also supports long-term economic sustainability by fostering connections between local industries and consumers. By encouraging local consumption at competitive prices, it contributes significantly to national economic growth.

With inputs from WAM